The Romance of a Great Store
THE ROMANCE OF A GREAT STORE
THE NEW YORK TO WHICH MACY CAME—IN 1858 Looking south from 42d Street—The old Reservoir and the Crystal Palace in the foreground
Author of The Personality of American Cities, The Modern Railroad, etc.
Illustrated by Vernon Howe Bailey
New York Robert M. McBride & Company 1922
COPYRIGHT, 1922, BY ROBERT M. MCBRIDE & CO.
Printed in the United States of America
Published, 1922
Edward Hungerford
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CONTENTS
ILLUSTRATIONS
Introduction
I. The Ancestral Beginnings of Macy's
II. The New York That Macy First Saw
III. Fourteenth Street Days
IV. The Coming of Isidor and Nathan Straus
V. The Store Treks Uptown
I. A Day in a Great Store
II. Organization in a Modern Store
III. Buying to Sell
IV. Displaying and Selling the Goods
V. Distributing the Goods
VI. The Macy Family
VII. The Family at Play
I. In Which Macy's Prepares to Build Anew
II. L'Envoi