Public Apathy

Lamentable as it may seem from the artistic point of view, it certainly appears that the general public are at least apathetic, and that Art appeals less to them than the facilities for change and personal indulgence; still there is plenty of scope for the designer and producer if they adapt themselves to the everchanging conditions and requirements.

The earliest design was probably due to materialistic causes, imperfect implements and difficulties and accidents turned to account.

It is conceivable that primitive man in his early essays in pottery found extreme difficulty in obtaining a smooth surface, which, notwithstanding all endeavours, would be, in the unbaked state, sensitive to scratches and other damage. This difficulty may have suggested intentionally covering the surface with such scratches, etc., more or less arranged, thus making a virtue of necessity.