GRAY’S GLYCERINE TONIC: “WHOSE BREAD I EAT HIS SONG I SING”
Last September the United States Department of Agriculture issued a press bulletin describing the work of the Bureau of Chemistry in prosecuting the venders or manufacturers of fraudulently exploited “patent medicines.” At the end of the bulletin was a tabulated list of “other preparations against which the government’s charge that they were falsely or fraudulently labeled was sustained by the federal courts.” Tucked away in the list was a product often euphemistically described as an “ethical proprietary” but none the less essentially a “patent medicine”—“Gray’s Glycerine Tonic.” The editor of the Atlanta Journal of Medicine, apparently not having read the bulletin with any great degree of care, published it verbatim. Thus it was that the Atlanta Journal-Record of Medicine for September, 1915, presented the interesting sight of a half-page advertisement of “Gray’s Glycerine Tonic” in the same issue that contained the government’s article classifying “Gray’s Glycerine Tonic” among the false and fraudulent products! What happened? In the very next issue the Atlanta Journal-Record of Medicine apologized thus editorially:
“In our September issue, Gray’s Glycerine Tonic Comp. was inadvertently included in a list that seemed to be under the ban of the Government and very likely an injustice has been done the Purdue Frederick Company which we desire to undo as far as possible.”
Did the editor mean by “inadvertently included,” that he would have omitted “Gray’s Glycerine Tonic” from the government’s list had he noticed it in time? If so, on what grounds? It is a fact that “Gray’s Glycerine Tonic” was one of the “Fifty Falsely Labeled Medicines”; it is also a fact that it is one of the products that government officials and the federal courts have declared to be sold under claims that are “false, fraudulent and misleading.” If “Gray’s Glycerine Tonic” was fraudulently exploited—and the government and the courts have so declared it—why is it necessary for the editor of a medical journal to apologize to his subscribers for having told them so?—(Editorial from The Journal A. M. A., Jan. 1, 1916.)