CONTENTS
[EDWARD L. BERNAYS]
[ACCIDENTS WILL HAPPEN]
[THE BARITONE]
[PATRIOTISM]
[THE PILLOW CASES]
[BETTER INDUSTRIAL RELATIONS]
[THE PRIMA DONNA]
[PRESS STORIES]
[THE DISTRIBUTION OF CREDIT]
[TEARS]
[PHOTOGRAPHS]
[SAMUEL HOFFENSTEIN]
[THE THEATRE SCRUBWOMAN DREAMS A DREAM]
[THE STRANGE CASE OF THE MUSICAL COMEDY STAR]
[THE STAR IS WAITING TO SEE THE MANAGER]
[THE JESTER]
[IN A CAFE]
[TO A CABARET SINGER]
[IN THE THEATRE]
[WALTER J. KINGSLEY]
[LO, THE PRESS AGENT]
[FIRST NIGHTS]
[THE DRAMATIST]
[TYPES]
[GEORGE M. COHAN]
[DAVID BELASCO]
[LO, THE HEADLINER]
[MURDOCK PEMBERTON]
[THE SCREEN]
[BROADWAY—NIGHT]
[MATINEE]
[PAVLOWA]
[THE OLD CHORUS MAN]
[BLUCH LANDOLF'S TALE]
[PRE-EMINENCE]
EDWARD L. BERNAYS
ACCIDENTS WILL HAPPEN
He was a burly Dutch tenor,
And I patiently trailed him in his waking and sleeping hours
That I might not lose a story,—
But his life was commonplace and unimaginative—
Air raids and abdications kept his activities,
(A game of bridge yesterday, a ride to Tarrytown),
Out of the papers.
I watchfully waited,
Yearning a coup that would place him on the
Musical map.
A coup, such as kissing a Marshal Joffre,
Aeroplaning over the bay,
Diving with Annette Kellerman.
Then for three days I quit the city
To get a simple contralto into the western papers.
Returning I entered my office; the phone jangled.
The burly tenor was tearfully sobbing and moaning over the wire;
Tremor and emotion choked his throat.
This was his ominous message:
A taxicab accident almost had killed him two and one half days ago;
He had escaped with his body and orchid-lined voice—
And not a line in the mornings or evenings!
What could I do about it?
Accidents will happen.