THE FUNERAL ORATION FOR RILEY GRANNAN

In April, 1908, Riley Grannan, the noted race-track plunger, died of pneumonia in Rawhide, where he was conducting a gambling house. He was ill only a few days and his life went out like the snuff of a candle. When all the gold in Rawhide's towering hills shall have been reduced to bullion and not even a post is left to guide the desert-wayfarer to the spot where was witnessed the greatest stampede in Western mining history, posterity will remember Rawhide for the funeral oration that was pronounced over the bier of Mr. Grannan by H. W. Knickerbocker, wearer of the cloth and mine-promoter.

The oration delivered by Mr. Knickerbocker on this occasion was a remarkable example of sustained eloquence. Pouring out utterances of exquisite thought and brilliant language in utter disregard of the length of his sentences and without using so much as a pencil memorandum, Mr. Knickerbocker with a delicacy of expression pure as poetry urged upon his auditors that the deceased "dead game sport" had not lived his life in vain. Soon the crowd, who listened with rapt attention, was in the melting mood. As Mr. Knickerbocker progressed with his discourse his periods were punctuated with convulsive bursts of sorrow.

Rawhide correspondents reorganized the full value of the occasion from the press-agent's standpoint. Mr. Grannan had been a world-famous plunger on the turf, and the correspondents burned the midnight oil in an effort to do their subject justice.

Some other lights and shadows of Rawhide press-agenting are contained in the following dispatch, which appeared in a San Francisco newspaper in the early period of the boom:

Goldfield, February 19.—W. H. Scott of the Goldfield brokerage house of Scott & Amann, who returned from Rawhide this morning, expresses the opinion that within a year that camp will be the largest gold-producer in the State. "When a man is broke in Rawhide," said Mr. Scott, "he can always eat. All he has to do is to go to some lease and pan out breakfast money. There is rich ore on every dump, and every man is made welcome."

H. W. Knickerbocker sent this one to a Reno newspaper:

Gold, Gold, Gold! The wise men of old sought an alchemy whereby they could transmute the base metals into gold. It was a fruitless quest then; it is a needless quest now. Rawhide has been discovered! No flowers bloom upon her rock-ribbed bosom. No dimpling streams kiss her soil into verdure, to flash in laminated silver 'neath the sunbeam's touch. No flowers nor food, no beauty nor utility on the surface; but from her desert-covered heart Rawhide is pouring a stream of yellow gold out upon the world which is translatable, not simply into food and houses and comfort, but also into pictures and poetry and music and all those things that minister in an objective way to the development of a full-orbed manhood.

Joseph S. Jordan, the well-known Nevada mining editor, filed this dispatch to the newspapers of his string on the Coast:

Right through what is now the main street of Rawhide, in the days of '49, the makers of California passed on their way to the new Eldorado. They had many hardships through which to pass before reaching the gold which was their lure, and thousands that went through the hills of Rawhide never reached their goal. They were massacred by the Indians, or fell victims to the thirst and heat of the desert, and for many years the way across the plains was marked by the whitening bones of the pathfinders. And here all the while lay the treasures of Captain Kidd, the ransoms of crowns.

Harry Hedrick, the veteran journalist of Far Western mining camps, sent his newspaper this:

To stand on twenty different claims in one day, as I have done; to take the virgin rock from the ledge, to reduce it to pulp and then to watch a string of the saint-seducing dross encircle the pan; to peer over the shoulder of the assayer while he takes the precious button from the crucible—these are the convincing things about this newest and greatest of gold camps. It is not a novelty to have assays run into the thousands. In fact, it is commonplace. To report strikes of a few hundred dollars to the ton seems like an anticlimax.

There were scores of actual happenings in Rawhide that make it possible for me to say in reviewing the vigorous publicity campaign which marked its first year's phenomenal growth, that ninety per cent. of the correspondence, including the special dispatches sent from the camp and from Reno, which was published in newspapers of the United States, was not only based on fact but was literally true in so far as any newspaper reporter can be depended upon accurately to describe events.

Ask any high-class newspaper owner or editor to express his sentiments regarding the "faking" which formed about ten per cent. of the Rawhide press work described herein and he will tell you that such work is a reproach to journalism. Maybe it is, but we are living in times when such work on the part of press-agents is the rule and not the exception. The publicity-agent who can successfully perform this way is generally able to command an annual stipend as big as that of the President of the United States. There was nothing criminal about the performance in Rawhide, because there was no intentional misrepresentation regarding the character or quality of any mine in the Rawhide camp. Correspondents were repeatedly warned to be extremely careful not to overstep the bounds in this regard.

Confessedly there are grades of "faking" which no press-agent would care to stoop to.

Somewhere in De Quincey's "Confessions of an Opium Eater" he describes one of his pipe-dreams as perfect moonshine, and, like the sculptured imagery of the pendulous lamp in "Christabel," all carved from the carver's brain. Rawhide and Reno correspondents were guilty of very little work which De Quincey's description would exactly fit. There was a basis for nearly everything they wrote about, even the alleged discovery of Death Valley Scotty's secret storehouse of wealth, that story having been in circulation in Nevada, although not theretofore published, for upward of eighteen months. Unsubstantial, baseless, ungrounded fiction had been resorted to, it is true, during the Manhattan boom, in a single story about the madman in charge of the hoist on the Jumping Jack, but this was an exception to the rule and the story was harmless.