PLAN No. 364. THE APPLES AND THE PARCEL POST
A woman who lived in a section where there were but few good orchards, one of which was on the farm she and her husband owned, several miles from a city, made money from carefully selected apples, three dozen in a box, which she sent to the city by parcel post, and sold for 50 cents a box.
The apples, of a choice variety, were so plentiful in this particular orchard, that many of them would have gone to waste but for her foresight in advertising them to be delivered at that rate by parcel post, and orders came so fast it kept her busy filling them. The apples were good, and reached her city patrons in such excellent condition that repeat orders were a common occurrence and during the late summer and fall she realized a profit of several hundred dollars through utilizing a product that in many cases would have been just so much waste. Her motto was: “Give a good article, and get a good price for it.”