SUGGESTED READING LIST
Armold, Perry B. The Road to a Sale. The Armold Sales Training Institute, Los Angeles, Calif. 1935.
- The Human Element in Business, IV, p. 67.
- Putting "Biz" in Business, V, p. 88.
Duncan, Dorothy. You Can Live in an Apartment. Farrar & Rinehart, Inc., New York, N. Y. 1939.
- Furniture—and Stuff, IV, pp. 84-111.
Hayter, Edith Fletcher. Retail Selling Simplified. Harper & Bros., New York, N. Y. 1939.
- Habits and Your Job, XV, p. 111.
- Poise in Selling, XVIII, p. 124.
- The Customer and the Merchandise, IV, p. 21.
Ivey, Paul W. Successful Salesmanship. Prentice-Hall, Inc., New York, N. Y. 1939.
- Know Salesmanship, VIII, pp. 19-25.
- A Rug Salesman Who Was Success Minded, Section 3, p. 28.
- Know Your Merchandise, II, Sec. 4, pp. 36-67.
- Build Good Will, XII, Sec. 34, pp. 450-463.
Richert, G. Henry. Retailing Principles and Practices. Gregg Publishing Co., New York, N. Y. 1938.
- Customers, X, pp. 199-219.
- Merchandise Study, XII, pp. 245-273.
Van Brussel, Emily. Behind The Counter. D. Appleton-Century Co., Inc., New York, N. Y. 1938.
- The Colonel's Lady and Judy O'Grady, II, p. 8.
- What Is This Thing Called Merchandise? III, p. 31.
- Good-by, Caveat Emptor, V, p. 72.
Walters, R. G. Fundamentals of Salesmanship. South-Western Publishing Co., Inc., Cincinnati, Ohio. 1932.
- The Salesman's English, V, p. 69.
- Know Your Goods, VII, p. 101.
- The Demonstration, XV, p. 231.