Designing the Experiment

Recording equipment used in the experiment.

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“Can people converse over an echo-free, four-wire circuit that has delay like that of a synchronous satellite?”—that is one way of putting the question we isolated to study. The next problem was to find a way of setting up this question in the form of an experiment whose results might be interpreted as a meaningful answer. The problem of apparatus, fortunately, was fairly simple. Two telephone sets in separate rooms were connected by four wires, with one pair going directly from each transmitter to the other receiver, so that no echo would go back the way it came. This gave us the “echo-free, four-wire circuit” we wanted. To simulate the satellite, I inserted a magnetic delay device (see [sketch]) between one of the transmitters and the other receiver. This had a revolving drum on which speech could be recorded and then played back a short interval later. By moving the playback head, I could produce any amount of delay up to two satellite bounces’ worth. At this point, the equipment was ready, but there were still two major problems: (1) how to get people to converse over the circuit in a natural way, and (2) what to observe and measure that would give us an answer to our question.

When you think about the first problem, you soon realize that it is hard to say exactly what a “natural” conversation is. But even if we can’t describe it, we can try to find examples of it. I experimented with several ways of making people talk that could be recognized as unnatural: word games, list-checking, shape description and recognition, and a system of rewards for spurts of talk. None of these schemes seemed to generate the real conversational interplay we wanted. Finally, I noticed that my coworkers often got involved in vigorous conversations on political and social issues at the lunch table. So I circulated a questionnaire to help me pick pairs of people who might enter into lively discussions on one or more topics. I arranged seven conversations of this sort, and they became the basic material of my study. Only one of these lacked sufficient spirit to yield good data, and six out of seven is a pretty good percentage when you try to study human behavior in such a free situation. Note that the conversers expressed ideas that came from within them at the time—not from any external materials—and that they usually felt rather strongly about what they were saying to the other fellow, who disagreed and therefore needed some convincing. Of course, these conversations do not represent the whole range of possible conversations; they are only a small sample of one type. This doesn’t limit the truth of the particular result we got, but it does limit how far we may generalize from these results.