CONTINUED IN THE ADS

A DIRGE INSPIRED BY A REGRETTABLE TENDENCY IN THE PERIODICALS OF OUR DAY

BY SARAH REDINGTON

(With the usual apologies to Swinburne)

IF I wrote sonnets soulful

And you wrote ads for beans,

And I got in your section

’Twould cause me deep dejection.

(My Muse would be so doleful

In such unwonted scenes.)

If I wrote sonnets soulful,

And you wrote ads for beans.

If you had sung the praises

Of soap or safety-pin,

And found some high-brow lyric

Beside your panegyric,

You’d be as mad as blazes

To see bards butting in.

If you had sung the praises

Of soap or safety-pin.

When, on page eight, perusing

“The Baby and the Cop,”

Its dénouement I’m bidden

To seek, ’mid ads half hidden,

I find it hanged confusing

And let the Baby drop.

When, on page eight perusing

“The Baby and the Cop.”

When one is just deciding

To buy a fountain-pen,

And in the ads one’s seeking

For “Notablot Non-Leaking,”

Who wants to be colliding

With “Wives of Famous Men”?

When one is just deciding

To buy a fountain-pen.

Oh, magazines suggesting

A boarding-house ragout,

Why mix your tales and ballads

With ads of soups and salads?

It’s hard enough digesting

The awful stuff we do.

Oh, magazines suggesting

A boarding-house ragout.

THE RYMBEL FAMILY. FROM A RECENT PORTRAIT BY OLIVER HERFORD