THE ADDRESS
I. Business. — 1. The name and address of the addressee should be placed at the beginning of every business letter, on the left, immediately preceding the salutation. It should be in two or three lines, the indention being either blocked[14] or en échelon[14]: e.g.,
(blocked)
Messrs. Smith, Robinson & Co.
713 Chestnut Street
Philadelphia, Pa.
or (en échelon)
Messrs. Smith, Robinson & Co.
Philadelphia, Pa.
or (en échelon)
Messrs. Smith, Robinson & Co.
713 Chestnut Street
Philadelphia, Pa.
II. Informal. — 1. The same latitude is allowed here as in the matter of the date. It is customary, however, to omit the address in informal or friendly correspondence.
III. Formal. — 1. The address is always placed at the end in formal letters, on the left, below the place and date. Its arrangement may be blocked[15] or en échelon,[15] but this should be the same arrangement as that adopted for the place and the address.
2. In making reply to formal invitations, the address of the addressee is omitted.