Clemens had the courage of his investments. He adopted plasmon as his own daily food, and induced various members of the family to take it in its more palatable forms, one of these being a preparation of chocolate. He kept the reading-table by his bed well stocked with a variety of the products and invited various callers to try a complimentary sample lot. It was really an excellent and harmless diet, and both the company and its patients would seem to have prospered—perhaps are prospering still.

There was another business opportunity came along just at this time. S. S. McClure was in England with a proposition for starting a new magazine whose complexion was to be peculiarly American, with Mark Twain as its editor. The magazine was to be called 'The Universal', and by the proposition Clemens was to receive a tenth interest in it for his first year's work, and an added twentieth interest for each of the two succeeding years, with a guarantee that his shares should not earn him less than five thousand dollars the first year, with a proportionate increase as his holdings grew.

The scheme appealed to Clemens, it being understood in the beginning that he was to give very little time to the work, with the privilege of doing it at his home, wherever that might happen to be. He wrote of the matter to Mr. Rogers, explaining in detail, and Rogers replied, approving the plan. Mr. Rogers said he knew that he [Rogers] would have to do most of the work in editing the magazine, and further added:

One thing I shall insist upon, however, if I have anything to do
with the matter, and it is this: that when you have made up your
mind on the subject you will stick to it. I have not found in your
composition that element of stubbornness which is a constant source
of embarrassment to me in all friendly and social ways, but which,
when applied to certain lines of business, brings in the dollar and
fifty-cent pieces. If you accept the position, of course that means
that you have to come to this country. If you do, the yachting will
be a success.

There was considerable correspondence with McClure over the new periodical. In one letter Clemens set forth his general views of the matter quite clearly:

Let us not deceive any one, nor allow any one to deceive himself, if
it can be prevented. This is not to be a comic magazine. It is to be
simply a good, clean, wholesome collection of well-written &
enticing literary products, like the other magazines of its class;
not setting itself to please but one of man's moods, but all of
them. It will not play but one kind of music, but all kinds. I
should not be able to edit a comic periodical satisfactorily, for
lack of interest in the work. I value humor highly, & am
constitutionally fond of it, but I should not like it as a steady
diet. For its own best interests, humor should take its outings in
grave company; its cheerful dress gets heightened color from the
proximity of sober hues. For me to edit a comic magazine would be
an incongruity & out of character, for of the twenty-three books
which I have written eighteen do not deal in humor as their chiefest
feature, but are half & half admixtures of fun & seriousness. I
think I have seldom deliberately set out to be humorous, but have
nearly always allowed the humor to drop in or stay out, according to
its fancy. Although I have many times been asked to write something
humorous for an editor or a publisher I have had wisdom enough to
decline; a person could hardly be humorous with the other man
watching him like that. I have never tried to write a humorous
lecture; I have only tried to write serious ones—it is the only way
not to succeed.
I shall write for this magazine every time the spirit moves me; but
I look for my largest entertainment in editing. I have been edited
by all kinds of people for more than thirty-eight years; there has
always been somebody in authority over my manuscript & privileged to
improve it; this has fatigued me a good deal, & I have often longed
to move up from the dock to the bench & rest myself and fatigue
others. My opportunity is come, but I hope I shall not abuse it
overmuch. I mean to do my best to make a good magazine; I mean to
do my whole duty, & not shirk any part of it. There are plenty of
distinguished artists, novelists, poets, story-tellers,
philosophers, scientists, explorers, fighters, hunters, followers of
the sea, & seekers of adventure; & with these to do the hard & the
valuable part of the work with the pen & the pencil it will be
comfort & joy to me to walk the quarter-deck & superintend.

Meanwhile McClure's enthusiasm had had time to adjust itself to certain existing facts. Something more than a month later he wrote from America at considerable length, setting forth the various editorial duties and laying stress upon the feature of intimate physical contact with the magazine. He went into the matter of the printing schedule, the various kinds of paper used, the advertising pages, illustrations—into all the detail, indeed, which a practical managing editor must compass in his daily rounds. It was pretty evident that Clemens would not be able to go sailing about on Mr. Rogers's yacht or live at will in London or New York or Vienna or Elmira, but that he would be more or less harnessed to a revolving chair at an editorial desk, the thing which of all fates he would be most likely to dread. The scheme appears to have died there—the correspondence to have closed.

Somewhat of the inducement in the McClure scheme had been the thought in Clemens's mind that it would bring him back to America. In a letter to Mr. Rogers (January 8, 1900) he said, “I am tired to death of this everlasting exile.” Mrs. Clemens often wrote that he was restlessly impatient to return. They were, in fact, constantly discussing the practicability of returning to their own country now and opening the Hartford home. Clemens was ready to do that or to fall in with any plan that would bring him across the water and settle him somewhere permanently. He was tired of the wandering life they had been leading. Besides the long trip of '95 and '96 they had moved two or three times a year regularly since leaving Hartford, nine years before. It seemed to him that they were always packing and unpacking.

“The poor man is willing to live anywhere if we will only let him 'stay put,” wrote Mrs. Clemens, but he did want to settle in his own land. Mrs. Clemens, too, was weary with wandering, but the Hartford home no longer held any attraction for her. There had been a time when her every letter dwelt on their hope of returning to it. Now the thought filled her with dread. To her sister she wrote:

Do you think we can live through the first going into the house in Hartford? I feel if we had gotten through the first three months all might be well, but consider the first night.