Business Correspondence, Vol. 1: How to Write a Business Letter

by Anonymous

A suit that is different from the ones worn by your acquaintances is what I am now speaking of; not different because made of some unusual material, or in some over-stylish design, but different because BETTER. It is the difference of QUALITY, of genius in its cutting, that I want your friends and neighbors to see and admire in your suit.

Now I am going to say to you very frankly that I have a reason for wanting to make your suit attract the admiration of your friends. I wish your suit to convince THEM that they, too, should have their suits made by the REPUBLIC.

Would you care to have me tell you just how I propose to put this unusual grace and style into your suit? First, everything depends upon the LINES of a suit—if its lines are beautiful, the suit is beautiful. Now we have at the REPUBLIC a chief designer, who is a genius in putting the greatest beauty and grace into the lines of his models.

We say he is a genius, because a man can be a genius in designing just as a musician or any exceptionally skillful man may be said to be a genius. And when a highly trained cutter and an expert tailor make up one of this man's designs, the result is a suit that stands apart from all others, by reason of the attractiveness there always is in grace and style and beauty.

Such is the suit I offer to have made for you.

But there is to be no increased cost to you for this special service. The price of every REPUBLIC Made-to-Measure Suit is plainly stated under its description in our Style Book. That is all you'll have to pay.

If you wish you can have a dressmaker take your measurements and we will pay her for her trouble, as explained on the enclosed Dressmaker's Certificate. Please read this certificate.

"Now, what am I to do?" you ask. Simply send your order to me personally. Just say, "Make my suit as you agree in your letter."

Now if you wish other samples or information, write to me personally and I will take care of it for you. But, the sooner you get your order to me the better.

Please consider that we, at the REPUBLIC, will always be glad to be of service to you. I, especially, will be pleased to have the opportunity of making you a suit of which you can be proud and of which we will be glad to have you say, "This is a REPUBLIC Suit."