"Illuminati" got its name from a card-game that Steve Jackson himself, the company's founder and sole owner, had invented. This multi-player card-game was one of Mr Jackson's best-known, most successful, most technically innovative products. "Illuminati" was a game of paranoiac conspiracy in which various antisocial cults warred covertly to dominate the world. "Illuminati" was hilarious, and great fun to play, involving flying saucers, the CIA, the KGB, the phone companies, the Ku Klux Klan, the South American Nazis, the cocaine cartels, the Boy Scouts, and dozens of other splinter groups from the twisted depths of Mr. Jackson's professionally fervid imagination. For the uninitiated, any public discussion of the "Illuminati" card-game sounded, by turns, utterly menacing or completely insane.
And then there was SJG's "Car Wars," in which souped-up armored hot-rods with rocket-launchers and heavy machine-guns did battle on the American highways of the future. The lively Car Wars discussion on the Illuminati board featured many meticulous, painstaking discussions of the effects of grenades, land-mines, flamethrowers and napalm. It sounded like hacker anarchy files run amuck.
Mr Jackson and his co-workers earned their daily bread by supplying people with make-believe adventures and weird ideas. The more far-out, the better.
Simulation gaming is an unusual pastime, but gamers have not generally had to beg the permission of the Secret Service to exist. Wargames and role-playing adventures are an old and honored pastime, much favored by professional military strategists. Once little-known, these games are now played by hundreds of thousands of enthusiasts throughout North America, Europe and Japan. Gaming-books, once restricted to hobby outlets, now commonly appear in chain-stores like B. Dalton's and Waldenbooks, and sell vigorously.
Steve Jackson Games, Inc., of Austin, Texas, was a games company of the middle rank. In 1989, SJG grossed about a million dollars. Jackson himself had a good reputation in his industry as a talented and innovative designer of rather unconventional games, but his company was something less than a titan of the field—certainly not like the multimillion-dollar TSR Inc., or Britain's gigantic "Games Workshop." SJG's Austin headquarters was a modest two-story brick office-suite, cluttered with phones, photocopiers, fax machines and computers. It bustled with semi-organized activity and was littered with glossy promotional brochures and dog-eared science-fiction novels. Attached to the offices was a large tin-roofed warehouse piled twenty feet high with cardboard boxes of games and books. Despite the weird imaginings that went on within it, the SJG headquarters was quite a quotidian, everyday sort of place. It looked like what it was: a publishers' digs.
Both "Car Wars" and "Illuminati" were well-known, popular games. But the mainstay of the Jackson organization was their Generic Universal Role-Playing System, "G.U.R.P.S." The GURPS system was considered solid and well-designed, an asset for players. But perhaps the most popular feature of the GURPS system was that it allowed gaming-masters to design scenarios that closely resembled well-known books, movies, and other works of fantasy. Jackson had licensed and adapted works from many science fiction and fantasy authors. There was GURPS Conan, GURPS Riverworld, GURPS Horseclans, GURPS Witch World, names eminently familiar to science-fiction readers. And there was GURPS Special Ops, from the world of espionage fantasy and unconventional warfare.
And then there was GURPS Cyberpunk.
"Cyberpunk" was a term given to certain science fiction writers who had entered the genre in the 1980s. "Cyberpunk," as the label implies, had two general distinguishing features. First, its writers had a compelling interest in information technology, an interest closely akin to science fiction's earlier fascination with space travel. And second, these writers were "punks," with all the distinguishing features that that implies: Bohemian artiness, youth run wild, an air of deliberate rebellion, funny clothes and hair, odd politics, a fondness for abrasive rock and roll; in a word, trouble.
The "cyberpunk" SF writers were a small group of mostly college-educated white middle-class litterateurs, scattered through the US and Canada. Only one, Rudy Rucker, a professor of computer science in Silicon Valley, could rank with even the humblest computer hacker. But, except for Professor Rucker, the "cyberpunk" authors were not programmers or hardware experts; they considered themselves artists (as, indeed, did Professor Rucker). However, these writers all owned computers, and took an intense and public interest in the social ramifications of the information industry.
The cyberpunks had a strong following among the global generation that had grown up in a world of computers, multinational networks, and cable television. Their outlook was considered somewhat morbid, cynical, and dark, but then again, so was the outlook of their generational peers. As that generation matured and increased in strength and influence, so did the cyberpunks. As science-fiction writers went, they were doing fairly well for themselves. By the late 1980s, their work had attracted attention from gaming companies, including Steve Jackson Games, which was planning a cyberpunk simulation for the flourishing GURPS gaming-system.