Very similar to this is the state of mind of the person suffering from stage-fright. He is obsessed with ideas of failure and all the efforts of his will are powerless to overcome them. Indeed, it is the state of effort and tension which makes his discomfiture so complete.
Sport offers many examples of the working of this law.
A tennis-player is engaged to play in an important match. He wishes, of course, to win, but fears that he will lose. Even before the day of the game his fears begin to realise themselves. He is nervy and "out of sorts." In fact, the Unconscious is creating the conditions best suited to realise the thought in his mind—failure. When the game begins his skill seems to have deserted him. He summons the resources of his will and tries to compel himself to play well, straining every nerve to recapture the old dexterity. But all his efforts only make him play worse and worse. The harder he tries the more signally he fails. The energy he calls up obeys not his will but the idea in his mind, not the desire to win but the dominant thought of failure.
The fatal attraction of the bunker for the nervous golfer is due to the same cause. With his mind's eye he sees his ball alighting in the most unfavourable spot. He may use any club he likes, he may make a long drive or a short; as long as the thought of the bunker dominates his mind, the ball will inevitably find its way into it. The more he calls on his will to help him, the worse his plight is likely to be. Success is not gained by effort but by right thinking. The champion golfer or tennis-player is not a person of herculean frame and immense will-power. His whole life has been dominated by the thought of success in the game at which he excels.
Young persons sitting for an examination sometimes undergo this painful experience. On reading through their papers they find that all their knowledge has suddenly deserted them. Their mind is an appalling blank and not one relevant thought can they recall. The more they grit their teeth and summon the powers of the will, the further the desired ideas flee. But when they have left the examination-room and the tension relaxes, the ideas they were seeking flow tantalisingly back into the mind. Their forgetfulness was due to thoughts of failure previously nourished in the mind. The application of the will only made the disaster more complete.
This explains the baffling experience of the drug-taker, the drunkard, the victim of some vicious craving. His mind is obsessed by the desire for satisfaction. The efforts of the will to restrain it only make it more overmastering. Repeated failures convince him at length that he is powerless to control himself, and this idea, operating as an autosuggestion, increases his impotence. So in despair, he abandons himself to his obsession, and his life ends in wreckage.
We can now see, not only that the Will is incapable of vanquishing a thought, but that as fast as the Will brings up its big guns, Thought captures them and turns them against it.
This truth, which Baudouin calls the Law of Reversed Effort, is thus stated by Coué:
"When the Imagination and the Will are in conflict the Imagination invariably gains the day."
"In the conflict between the Will and the Imagination, the force of the Imagination is in direct ratio to the square of the Will."