Historical Background
Barnstaple and its neighbor Bideford are today quiet market centers and summer resorts. In the 17th and early 18th centuries, by contrast, they were deeply involved in trade with America and with the whole West of England interest in colonial settlement. Bideford was the home of Sir Richard Grenville, who, with Sir Walter Raleigh, was one of the first explorers of Virginia. As the leading citizen of Bideford, Grenville obtained from Queen Elizabeth a modern charter of incorporation for the town. Consequently, according to the town’s 18th-century chronicler, “Bideford rose so rapidly as to become a port of importance at the latter end of Queen Elizabeth’s reign ... when the trade began to open between England and America in the reign of King James the First, Bideford early took a part in it.”[4] Its orientation for a lengthy period was towards America, and the welfare of its inhabitants was therefore largely dependent upon commerce with the colonies.
In common with other West of England ports, Barnstaple and Bideford engaged heavily in the Newfoundland fishing trade. However, “the principal part of foreign commerce that Bideford was ever engaged in, was to Maryland and Virginia for tobacco.... Its connections with New England were also very considerable.”[5]
During the first half of the 18th century Bideford’s imports of tobacco were second only to London’s, but the wars with France caused a decline about the year 1760.[6] Barnstaple, situated farther up the River Taw, followed the pattern of Bideford in the rise and decline as well as the nature of its trade. Although rivals, both towns functioned in effect as a single port; Barnstaple and Bideford ships sailed from each other’s wharves and occasionally the two ports were listed together in the Port Books. As early as 1620 seven ships, some of Bideford and some of Barnstaple registry, sailed from Barnstaple for America,[7] but the height of trade between North Devon and the colonies occurred after the Restoration and lasted until the early part of the 18th century. In 1666, for example, the Samuel of Bideford and the Philip of Barnstaple sailed for Virginia, despite the dangers of Dutch warfare.[8] The following year, on August 13, 1667, it was reported that 20 ships of the Virginia fleet, “bound to Bideford, Barnstaple, and Bristol have passed into the Severn in order to escape Dutch men-of-war.”[9] Later, in 1705, we find that the Susanna of Barnstaple, as well as the Victory, Zunt, Devonshire, Laurell, Blackstone, and Mary and Hannah, all of Bideford, were anchored in Hampton Roads off Kecoughtan. They comprised one-ninth of a fleet of 63 ships from various English ports.[10]
Figure 4.—Old pottery in Torrington Lane (formerly Potter’s Lane), East-the-Water section of Bideford. The photo was taken in 1920, just before the buildings were razed. (Courtesy of Miss M. E. Jenkinson.)
Aside from such indications of a well-established mercantile trade, the entrenchment of North Devon interests in the colonies is repeatedly shown in other ways. Before 1645, Thomas Fowle, a Boston merchant, was doing business with his brother-in-law, Vincent Potter, who lived in Barnstaple.[11] In 1669, John Selden, a Barnstaple merchant, died after consigning a shipment of goods to William Burke, a merchant of Chuckatuck, Virginia. John’s widow and administratrix, Sisely Selden, brought suit to recover these goods, which were “left to the sd. Wm Burke, &c., for the use of my late husband.”[12] Burke was evidently an agent, or factor, who acted in Virginia on Selden’s behalf. In Northampton County, alone, there resided six Bideford factors, remarkable when one considers the isolated location of this Virginia Eastern Shore county and the sparseness of its population in the 17th century.[13] John Watkins, the Bideford historian, adds further evidence of mercantile involvement with the colonies, stating of Bideford that “some of its chief merchants had very extensive possessions in Virginia and Maryland.”[14] Both in New England and the southern colonies, local merchants acted as resident agents for merchants based in the mother country. Often tied to the latter by bonds of family relationship, the factors arranged the exchange of American raw materials for the manufactured goods in which their English counterparts specialized.
That there was a large and important commerce in North Devon earthenware to account for many of the relationships between Bideford, Barnstaple, and the colonies seems to have remained unnoticed. Indeed, the fact that the two towns comprised an important center of earthenware manufacture and export in the 17th century has hitherto received little attention from ceramic historians, and then merely as sources of picturesque folk pottery. Yet in the excavations of colonial sites and in the British Public Records Office are indications that the North Devon potters, for a time at least, rivaled those of Staffordshire.
The earliest record of North Devon pottery reaching America occurs in the Port Book entry for Barnstaple in 1635, when the Truelove, Vivian Limbry, master, sailed on March 4 for New England with “40 doz. earthenware,” consigned to John Boole, merchant.[15] The following year the same ship sailed for New England with a similar amount. After the Stuart restoration larger shipments of earthenware are recorded, as illustrated by sample listings (below) chosen from Port Books in the British Public Records Office.