[ PREFACE. ]

[ CHAPTER I. THE STORY OF THE PICTORIAL POSTER ]

[ CHAPTER II.—IN FRANCE DURING THE PRESENT CENTURY ]

[ CHAPTER III.—IN FRANCE. THE WORK OF CHÉRET, GRASSET, AND TOULOUSE-LAUTREC ]

[ CHAPTER IV.—IN FRANCE: THE WORK OF WILLETTE, FORAIN, STEINLEN ]

[ CHAPTER V.—IN FRANCE: THE WORK OF GUILLAUME, PALEOLOGUE, CHOU-BRAC ]

[ CHAPTER VI.—IN ENGLAND: FROM FRED WALKER TO DUDLEY HARDY ]

[ CHAPTER VII.—IN ENGLAND: THE WORK OF DUDLEY HARDY, AUBREY BEARDSLEY ]

[ CHAPTER VIII.—THE WORK OF OTHER CONTEMPORARY ENGLISH DESIGNERS ]

[ CHAPTER IX.—IN AMERICA ]