In 1910, Annette Kellerman arrived in the United States from Australia by way of England. For her fancy diving exhibitions she wore sleeveless one-piece knitted swimming tights that covered her from neck to toe—a costume she had probably adopted in England.

The decade from 1910 to 1920 was a crucial period in the history of bathing and swimming costume. Popular attitudes were changing in favor of the woman who swam but, as frequently occurs in social reforms, there was a cultural lag between public opinion and the policies of institutions. The Red Cross, which began its excellent water safety program in 1914, taught women to swim but did not admit women as Life Saving Corps members until 1920. Symbolic of the conflict between old and new attitudes were the relative roles of bathing and swimming costume during this period. As Annette Kellerman described them:

There are two kinds ... those that are adapted for use in water, and those that are unfit for use except on dry land. If you are going to swim, wear a water bathingsuit. But if you are merely going to play on the beach, and pose for the camera fiends, you may safely wear the dry land variety.... I am certain that there isn’t a single reason under the sun why everybody should not wear lightweight suits. Anyone who persuades you to wear the heavy skirty kind is endangering your life.[54]

Chic women’s magazines, however, were still reluctant to admit in their fashion pages that a more utilitarian costume existed. The June 1, 1917 issue of Vogue reported that there were two kinds of bathing suits: a loose straight suit and those on surplice lines, “... which hold their place by virtue of being so very becoming.”[55]

The most popular of these, the surplice, was not a novelty of the season but a continuation of 19th century bathing suit styles. Fashion illustrations show that the hemline of the skirt was approaching the middle of the knee, with the bloomers remaining hidden. There was also a revival of the style that permitted the bloomers to show several inches below the skirt. In this case the bloomers reached the knee and the skirt was several inches shorter. Both versions were shown with short sleeves or cap sleeves, or sleeveless; “V” necklines with collars and square necklines were widely used. The more fashionable creations were made of silk taffeta or “surf satin,” while the majority were made of “mohair,” wool jersey, worsted, or closely woven cotton. Black and navy blue were unquestionably the favorite colors.

The loose straight suit, which evidently gained its inspiration from the chemise frock of the period, had no waistline and hung straight from the shoulders ([fig. 15]); a belt or sash was frequently looped below the natural waistline on the hips. The chemise-type of bathing suit differed from the surplice only in having no fitted waist and requiring less fabric.

Figure 15.—Black silk bathing dress, 1923.
(Smithsonian photo P-65412.)

In the June 15, 1917 issue, Vogue modified its position of two weeks earlier to acknowledge that there was a third style of costume worn in the water. Again, the descriptions of the surplice and chemise-type bathing suits were accompanied by numerous illustrations. No drawings, however, were published to show the knitted jersey suit that was described as “... usually sleeveless, quite short and fairly straight ...” and “... intended for the woman who swims expertly.”[56]