Robert Walter Winfield was descended from an ancient family, which had been settled in Leicestershire for several generations. His grandfather, Edward Winfield, came to Birmingham about the middle of the last century, and resided in a large house, on the site of the Great Western Railway Station in Snow Hill. Here Mr. Winfield's father was born. He was a man of independent means, but appears for some short time to have been engaged as a merchant. He married a lady from Loughborough, named Randon, and built for his own occupation the house in the Hagley Road, Edgbaston, now occupied by Mr. Alfred Hill, the son of the late eminent Recorder of Birmingham, Matthew Davenport Hill. The house is now called "Davenport House." It was, I believe, the first house erected on the Calthorpe estate. In this house, in April, 1799, Robert Walter Winfield, the third son, was born. His father died in his childhood. After his education was complete, his mother placed him with Mr. Benjamin Cooke, whose name as a manufacturer is still remembered in Birmingham. Mr. Winfield's mind, being a peculiarly receptive one, readily grasped all the details of the business, and he soon wished to enter life on his own account. His trustees having great faith in his prudence and industry, advanced him the necessary capital, and he commenced business before he was twenty-one years of age. Just at the bend which Cambridge Street takes to arrive at the Crescent, there is a stuccoed building, almost hidden by the lofty piles around it. In this building he started on his commercial career, and in these works he continued to carry on his business until his death, some fifty years afterwards.
Beginning in a comparatively small way, he started with a strict determination to conduct his business upon thoroughly honest and truthful principles. He had the sagacity to see that the surest way to success was to gain the confidence of his customers, and he firmly held through life to the system of rigid adherence to truth; to the plan of always making honest goods; and to the avoidance of every kind of misrepresentation as to the quality of his wares. He used to say that all through his long and successful business career he never lost a customer through misrepresentation on his part, and that he generally found that one transaction with a fresh man secured a permanent customer.
Another leading principle in his business programme was to employ the best workmen he could find, and the highest talent for superior offices he could secure. He probably paid higher wages and salaries than any manufacturer in the district. This proved to be wise economy in the long-run, for his goods became famous for excellence in design and workmanship, and were sought and prized in every market of the world.
As his business fame increased, the development of his trade became enormous. Pile after pile of extensive blocks of buildings rose, one after another, on ground adjoining the original manufactory, until at length the entire establishment covered many acres of ground. Many of these buildings were five or six storeys high. The machinery and tools were all of the very best quality that could be obtained, and use was invariably made of every suitable scientific appliance as soon as discovered. For many years Mr. Aitken, whose name in Birmingham will always be remembered in connection with Art, was at the head of the designing department of the works. His correct knowledge and wonderful skill in the application of correct principles of form and colour to articles of manufacture for daily use, raised the fame of Mr. Winfield's house as high, artistically, as it was for excellence of material and workmanship.
Mr. Winfield was one of the first, if not the very earliest, to apply the stamping process to the production of cornices, cornice-pole ends, curtain bands, and other similar goods. The singular purity of colour which, by skilful "dipping" and lacquering, he was able to produce, at a period when such matters were little attended to, secured for his goods a good deal of admiration and a ready sale. At the time of the great Exhibition of 1851, the goods he exhibited obtained for him the highest mark of approval—the Council Gold Medal. The Jury of Experts reported, in reference to his brasswork, that, "for brilliancy of polish, and flatness and equality of the 'dead' or 'frosted' portions, he stood very high; and that in addition to very perfect workmanship, there frequently appeared considerable evidence of a feeling for harmony and for a just proportion and arrangement of parts." It is also mentioned that "in the manufacture of metallic bedsteads he has earned a deservedly high reputation."
In addition to his brassfoundry trade, he gradually added the manufacture of brass, copper, and tin tubing, gas-fittings and chandeliers, iron and brass bedsteads, ship's fittings, brass fittings for shop fronts, and general architectural ornamental metal work of all kinds. He afterwards purchased the large establishment near his own works, called the Union Rolling Mill, where he carried on a very extensive wholesale trade in rolled metals of every kind, and brass and copper wire of all descriptions; and he was, for forty years, largely engaged in the coal business.
For a very long period Mr. Winfield was the sole proprietor of the extensive business he had created. He was assisted by his only son, Mr. John Fawkener Winfield, whose promising career was cut short by untimely death. This was a blow from which Mr. Winfield never entirely recovered. He soon afterwards took into partnership his relative, Mr. C. Weston, and his old confidential clerk, Mr. J. Atkins. His health began to fail about this time, and he retired from the active control of the concern, retaining, however, his position as head of the firm until his death.
His marvellous success did not arise altogether from brilliant mental qualities. I am disposed to attribute it to higher reasons. It seems to me that his high moral sense of integrity and right, and the benevolence of his character, had more to do with it. These led him constantly through life to give his customers excellence of quality in the goods he made, combined with moderation in price. In the execution of a contract he always gave better rather than inferior goods than he had agreed to supply. He would never permit any deterioration of quality either in material or workmanship. Where his competitors sought to reduce the cost of production, so as to enable them to sell their goods cheaper, his ambition led him to raise and improve quality. The fact of his goods being always honestly made, of good materials well put together, gave him the preference whenever articles of sterling excellence were required. He was one to whom the stigma implied in the term "Brummagem" would not apply, for he consistently carried out principles of integrity in business, and so earned for himself the right to be held up as a type of a high-minded, upright, conscientious English merchant.
But he had a higher and a nobler mission than that of mere money-getting. He was a practical philanthropist. Quietly, modestly, unostentatiously, "he went about doing good." Placed in a position of command over many young people, he, early in life, recognised the fact that his duty to them was not fully done when he had paid them their wages. He resolved to do his best to raise them, mentally and socially. In this he was so successful, that at this moment there are many men occupying positions in life unattainable by them but for his assistance. There are clergymen, merchants, musical professors, and others, who began life as boys at Winfield's; and there are probably some scores of large manufactories now in active operation in the town, the principals of which, but for Mr. Winfield's large-hearted and practical provision, would have remained in the ignorance in which he found them.
Some thirty or forty years ago there was, nearly opposite the manufactory in Cambridge Street, a long, low, upper room, which was used as a place of worship by a small body of Dissenters, and was called Zoar Chapel. Mr. Winfield became the tenant of this place for week-day evenings, and opened it as a night-school for the boys in his employ. In order to secure punctuality of attendance, he made the rule compulsory that every boy in the factory under eighteen years of age should attend this school at least three times a week. There was ample provision made for teaching, and no charge was made. The proceedings each night opened with singing, and closed with a short prayer. Once a week regularly, Mr. Winfield, Jun., held a Bible Class. Occasionally, too, the father would do so, and he frequently attended and delivered a short and simple address. Many parents eagerly sought employment for their children at the works, that their sons might secure the benefit of the school, and Mr. Winfield soon had the "pick" of the youths of the town. The school attendance grew rapidly, and the little chapel was soon found too narrow. Larger premises were taken, and a class for young men was established. This class Mr. J.F. Winfield—then rapidly rising to manhood—took under his own charge, while the juniors were under the care of voluntary teachers.