“THE KING.”

In news photographs, THE KING will be found ahead of its contemporaries. Nothing of importance will happen during the week which will not be fully and strikingly illustrated in its pages—often many days in advance of other sixpenny weeklies. In war, its photographers and correspondents will always be found at the front, and no expense will be spared by THE KING to provide its readers with the earliest obtainable photographs of the actual fighting—not fancy drawings, but real photographs.

Not a man or a woman will spring into note who will not be pictured and written about in THE KING. It will be live, interesting matter, full of anecdote, crisp and newsy, specially prepared by gossipy and able writers. The pages of personal gossip in THE KING will, in short, be a complete guide to men and women of note throughout the year, not only fascinating but reliable, and the attractive way in which the matter is being prepared will appeal to everybody on account of its novelty.

One of the great features of THE KING will be a striking department called “The King’s Jester,” in which will be found funny drawings on all sorts of funny subjects by the funniest artists of the day. In it the best work of English, American, and Continental draughtsmen will be represented, at an expense never before undergone by any illustrated paper. Yet “The King’s Jester” is but one department of many in this enterprising paper. It is a “Punch” or a “Pick-Me-Up” thrown in gratis for the amusement of our readers.

In fact, THE KING will be found a paper of to-day for the people of to-day. Photographs of current events, smartly published while people are talking of them—photos, and gossip about people in the public eye—stories and articles on new and interesting subjects—and pictures that people want to look at crowded between its two covers. It is the most remarkable sixpenny weekly ever offered to the public, and no money will be spared in the attempt to make it the most graphic, briefest, and most attractive compendium of the world’s doings, week by week.

“THE KING”
Will be Published on or about Nov. 23, by
GEORGE NEWNES LTD.,
7-12 Southampton Street, Strand, W.C., London.