7. Smoothness of diction in a paragraph calls for the intelligent use of proper connective words between closely related sentences. A common fault, however, is the incorrect use of such words as and or but between sentences which are not closely related.
8. In developing the paragraph, emphasis is secured by a careful consideration of the relative values of the ideas expressed, giving to each idea space proportionate to its importance to the whole. This secures the proper climax.
9. The paragraph, like the composition itself, should possess clearness, unity, coherence, and emphasis. It is a group of related sentences developing a central topic. Its length depends upon the length of the composition and upon the number of topics to be discussed.
Rules for the Use and Arrangement of Words
The following rules for the use and arrangement of words will be found helpful in securing clearness and force.
1. Use words in their proper sense.
2. Avoid useless circumlocution and "fine writing."
3. Avoid exaggerations.
4. Be careful in the use of not ... and, any, but, only, not ... or, that.
5. Be careful in the use of ambiguous words, e. g., certain.