Waste in rivalry.—There is another kind of wastefulness resulting from excessive competition for a particular business or a particular trade. Immense amounts are expended upon rival advertisements, all of which enter into the general cost to consumers. A multitude of retail dealers maintain stocks of goods entirely out of proportion to the needs of the community, because they are rivals in trade. Very likely the business rents are higher than they need be because of such rivalry. Not only is there a strong competition for a place, but also [pg 327] for showy equipment and elegance of display. All this could be saved by better organization. A still more evident waste is from the multiplication of agents and middle men of all kinds, employed simply in catching trade. Some of them act simply as interlopers, hoping to gain a small commission without the use of capital or painstaking in their business. These are the useless middle men maintained at the expense of the community. Full market reports and general information of buyers and sellers greatly reduce such waste.


Chapter XXVI. Social Organization For Consumption.

Individualism.—While the social organization is necessarily thought of as a group of individuals, whose individual wants and plans and growth and character must be the chief incentive for action, it is necessary to avoid the extreme of individualism. In escaping from the false analogy implied in considering society an organism, there is a tendency to make the individual not only of final importance but independent of association. Excess of competition is represented in the maxim, “Every man for himself.” In the effort to carry out this maxim and in opposition to restraints of society, whether by law or by custom, many are led to advocate an abolition of organization, leaving all welfare to be secured by appeal to the individual judgment and conscience of men. It is true that back of all law is the law of righteousness in individual souls.

Under the name of “autonomy” theorists propose to appeal to this conscience of individuals, making every soul a law to itself. Such theorists assume that every human being will be wise and virtuous, or take the consequences of his failure. They forget that all organizations for constraint are a part of the natural consequences of failure in self-control.

Under the name of “anarchy” groups of people all over the world have united to destroy what they consider arbitrary rules in government. Anarchists differ from autonomists in putting foremost the destruction of existing governments. Their ideals of right and wrong and their methods of individual action for individual welfare are left for the future to develop, after the rule of the present has become no-rule. Their present organization, as far as it is public, appears to be, in almost direct contradiction of their principles, an absolute despotism. The same idea has gained followers in some countries, particularly in Russia, under the name of “nihilism.”

While in some instances such movements may be but a natural reaction against tyranny, the view of human wants and human welfare which all these advocates present is far from being correct. The grand economic fact that groups are superior to individuals in actual efficiency is beyond dispute; and it is equally true, though not so often stated, that groups gain greatest satisfaction for a given consumption of wealth. It is only when great numbers share in satisfaction that the highest range of wants can be gratified. Moreover, even individual wants are largely social. Each finds his highest pleasure in the society which nature has provided. The chief reasons for accumulating wealth are in what men can do for each other. Any individualism which overlooks these principles is opposed to welfare, and so self-contradictory.

The famous French phrases, “laissez faire” and “laissez passer,” which represent the individualistic side of economic theory, are often extended beyond the intent [pg 330] of the phrase makers. They mean essentially, let do, let go, and have their proper application in an appeal to conservative society to so modify laws and customs that individual enterprise, ingenuity and thrift shall be stimulated to its best by freedom. Freedom from restrictions in right-doing, under the evident motive furnished by general welfare, is an ideal for society. In economic directions it has great importance. No thinker can fail to see the trend of civilization toward such freedom. So far in the history of the world the enlargement of individual responsibility, by freedom from constraint among the mature members of society, has been the chief mark of progress. Yet the constraint of welfare, and of the general judgment as to what is welfare, as well as the necessity for agreement as to ways and means of reaching it, are better recognized today than ever before. The extreme of individualism destroys the natural constraint of a common judgment.

Socialism.—The opposite extreme is the assumption that common wants are of supreme importance and common judgment absolutely efficient. Under the name of “communism” it stands in direct contrast with anarchy. Anarchists and communists may unite upon a platform of a single plank, opposition to existing institutions; but in all ideals and purposes and plans for future welfare they are absolutely opposed to each other. The natural community of interests so evident in society gives a fair basis for the general principles of communism. No doubt the welfare of all is the interest of each, and the world is growing to recognize it. Among a group of beings perfectly wise and virtuous there [pg 331] could be no clashing of either interests or judgment. The ideal of Louis Blanc, “From every man according to his powers, to every man according to his wants,” would represent the natural activity of such a group. But in application to humanity, as it is and is bound to be by its weakness and waywardness, it seems abstractly ideal. In fact it is only roughly applicable in ends to be served, and suggests almost nothing as to ways and means. Like the golden rule, it applies to the disposition and purpose of the actor, but leaves the acts to be decided by individual judgment.