“It’s selling like hot cakes.”

“And what is it?” I pressed.

“Well,” said my uncle, and then leant forward and spoke softly under cover of his hand, “It’s nothing more or less than...”

(But here an unfortunate scruple intervenes. After all, Tono-Bungay is still a marketable commodity and in the hands of purchasers, who bought it from—among other vendors—me. No! I am afraid I cannot give it away—)

“You see,” said my uncle in a slow confidential whisper, with eyes very wide and a creased forehead, “it’s nice because of the” (here he mentioned a flavouring matter and an aromatic spirit), “it’s stimulating because of” (here he mentioned two very vivid tonics, one with a marked action on the kidney.) “And the” (here he mentioned two other ingredients) “makes it pretty intoxicating. Cocks their tails. Then there’s” (but I touch on the essential secret.) “And there you are. I got it out of an old book of recipes—all except the” (here he mentioned the more virulent substance, the one that assails the kidneys), “which is my idea! Modern touch! There you are!”

He reverted to the direction of our lunch.

Presently he was leading the way to the lounge—sumptuous piece in red morocco and yellow glazed crockery, with incredible vistas of settees and sofas and things, and there I found myself grouped with him in two excessively upholstered chairs with an earthenware Moorish table between us bearing coffee and Benedictine, and I was tasting the delights of a tenpenny cigar. My uncle smoked a similar cigar in an habituated manner, and he looked energetic and knowing and luxurious and most unexpectedly a little bounder, round the end of it. It was just a trivial flaw upon our swagger, perhaps that we both were clear our cigars had to be “mild.” He got obliquely across the spaces of his great armchair so as to incline confidentially to my ear, he curled up his little legs, and I, in my longer way, adopted a corresponding receptive obliquity. I felt that we should strike an unbiased observer as a couple of very deep and wily and developing and repulsive persons.

“I want to let you into this”—puff—“George,” said my uncle round the end of his cigar. “For many reasons.”

His voice grew lower and more cunning. He made explanations that to my inexperience did not completely explain. I retain an impression of a long credit and a share with a firm of wholesale chemists, of a credit and a prospective share with some pirate printers, of a third share for a leading magazine and newspaper proprietor.

“I played ’em off one against the other,” said my uncle. I took his point in an instant. He had gone to each of them in turn and said the others had come in.