Our English Towns and Villages

by H. R. Wilton Hall

4. In some places the business part of the fair has now quite died out, and a few stalls, a roundabout, a shooting-gallery, and swings are all that can be seen on a fair-day.

5. The word "fair" comes from an old word which means a "feast" or festival. There are many villages which still have their annual village feast, more important to the village than Christmas or a "Bank Holiday". Houses are turned out and cleaned from top to bottom; everything must be made fit to be seen "for the feast". It is a great meeting-time for families, and the boys and girls who have gone away to work in some big town try to get back for a few hours to their native village, to "the old house at home".

STOURBRIDGE FAIR, IN THE MIDDLE AGES (page 119)

6. In the beginning the village feast was connected with the parish church—it was the festival of the saint after whom the church was named. That day was a holiday, and all the people went to church as a matter of course. The church was the gathering-place, and, in the porch and the churchyard, and on the village green, friends, neighbours, and relatives met and had a time of rejoicing.

7. So many people coming together attracted pedlars and hawkers, who spread out their goods on the green, in the churchyard, and in the church porch itself. People who met but seldom used the chance of doing a little business with each other. Little by little, then, the "feast" became a "fair", and in many cases was a very important business and trading meeting.

8. Now it did not suit the ideas of people in those days that outsiders should come into their village and buy and sell as they chose. You know how the boys living in one street even nowadays object to the boys from another street coming to play in their street—"You go and play in your own street". So in very early times the lord of the manor began to regulate these things. Outsiders who brought their goods for sale had to pay a "due" or "toll" to the lord of the manor to be allowed to trade; and the right of receiving tolls for fairs became one of an overlord's privileges.

9. The people in the towns, who were more interested in trade than the people in the villages, saw how very important and profitable a fair was—that it was something "with money in it"—and the towns were very anxious to get the right to hold one or more annual fairs. But the overlord, the king, had a voice in the matter, because each stall set up, and each bale of goods, brought in "by right" an income.

10. The king had the right to grant, almost to whom he pleased, the privilege of holding a fair; and the privilege was much sought after. Towns, as we saw in a former chapter, got charters from the king, which very often gave to them this right. But it was quite a common thing for the king to make a grant of an annual fair to a religious house which he wanted to benefit, without much cost to himself, and the profits of the fair went to support the house. The king's nobles did the same kind of thing.

11. All the shops in the place where the fair was held had to be shut while the fair was on, and nothing could be bought or sold except in the fair. The tradesmen of the place had to pay their tolls to the person or public body to whom the fair had been granted, just as the strangers coming into the town did.