Fortunately, this girl’s uncle was the owner of a large laundry in the city, and he offered to make a thorough test of her product in his own establishment. The result of that test was that he offered to furnish the money for making this starch enamel on a very extensive scale, and the sales were so large that by the end of the six months her share of the profits were over $700, and she not only took the prize offered by her domestic science teacher, but found herself a half-owner of a business that later made large profits each year.
PLAN No. 539. A DIABETIC GARDEN
A man who owned a small tract of fine garden and fruitland adjoining a western city, had suffered for years from diabetes, and all the ordinary forms of treatment had failed to improve his condition.
At last he purchased a book written by a celebrated eastern physician who had long been a professor of medicine in a leading university, as well as being associated with hospitals in large cities, and was an authority on diabetes. This book outlined a course of treatment which this man followed.
The source from which he received the most benefit and to which he mainly attributed his successful treatment, was that portion of the book relating to the proper vegetable diet for diabetic patients, advising the use of those containing the least amount of sugar and starch, and he raised most of these vegetables himself.
Acting upon the experience thus gained, he decided to extend this valuable aid and information to the thousands of other diabetics to be found in every community, and he thereupon inserted an ad. in a large number of newspapers, asking those so afflicted to write to him if they wished a certain and inexpensive treatment. To the hundreds who answered this ad. he wrote that he would supply the vegetables especially required for the diabetics, at very reasonable prices, either summer or winter, as he had them canned for that purpose. Or, if preferred, he would mail the names of all the vegetables necessary, with complete instructions for their culture and use, for a certain amount.
These ads. and letters brought him a good revenue.
PLAN No. 540. A NOVEL COLLECTION IDEA
An eastern man, who had made a special study of human nature and of business morals, evolved a novel plan which enabled him to establish a small collection agency, and expand the business so rapidly by means of his idea that in the course of six years he was the head of four large collection agencies in as many prominent cities, and was deriving a large income from it. His letter heads and stationery all bore his name as “attorney and counsellor at law.”
His plan, though effective, was very simple: Securing accounts for collection, he would send to a bank in the debtor’s city a sight draft on the man owing the account, with instructions to the bank to return it to him promptly if not paid when due. He also had printed on the margin of the draft a detachable slip, saying: “No protest. Take this off before presenting.”