20. Layout Man
Principles of design, type faces, color, paper, making layouts of work for composition, and producing harmonious combinations of stock, illustrations color, and typography; specifications and methods of increasing production, acquiring speed on layouts.
21. Printing Salesman
(Based upon United Typothetæ of America Standard Salesmanship Course.)
Qualifications of salesman, the printer’s product and market, specialized manufacturing processes, the sales department, customer and business development. Creating business, technical knowledge required, successful salesmanship, practical sales demonstrations in specialized, manufacturing, general, and merchandise printing.
22. Estimator
(Based upon United Typothetæ of America Standard Estimating Course.)
Details of estimating, including specifications, estimate blanks, figuring stock, artwork, plates, kinds of composition, imposition, presswork (platen and cylinder), and bindery details, copy, ink, engraving, plates, trade customs. Practice in making out specifications, estimating work, and submitting proposals.
23. Superintendent and Manager
Estimating, cost finding, forms for composing room, pressroom, stockroom, bindery, trade conditions, processes of composition, presswork, bindery, paper, ink, color, production methods, planning work, organization, and management