But the British would have none of it. Their national bulldog quality set its teeth on the old idea that had given them their heavy, substantial, accurate watches, and hung on grimly. The Swiss watches might be lighter and more graceful but they questioned their lasting qualities. The Swiss could make watches more beautifully, but the English were suspicious of cheapness and declined to adopt the new development.
Thus the English, who up to about 1840, had led the world in the manufacture and sale of watches, began to fall behind. The American watch industry was then in its infancy, and the French industry had never been of any great size. The Swiss gradually drew ahead until they practically gained control of the world's market for watches. Switzerland became known as the place from which watches came, and, very much as "Havana" stands for a fine cigar, so a fine watch was apt to be called a "Geneva."
The Swiss "Manufacturer" and a Craftsman
In former days, Swiss workmen made some particular watch part in their own homes, while so-called "manufacturers" bought the parts and "assembled" the watches.
This, then, was the situation at about the middle of the nineteenth century when watchmaking in America was beginning to grow into a large industry. The French had always made good watches and very beautiful and elaborate ones too, but they never made very many. The English were falling behind so far that it was said, in 1870, that half the watchmakers' tools in England were in pawn. The Swiss were in control of the business, making both the best and the worst watches in the world and by far the greatest number. Everywhere a good watch was still too costly to be owned by anyone of moderate means, while cheap watches were little more than toys which could not be depended upon either to wear well or to keep good time.
In spite of all developments, therefore, there still remained the need both for a high-grade watch at a reasonable price and for a cheap watch that would be accurate under rough usage. These things were genuinely necessary, for the world was growing steadily away from the theory of special privilege, and the requirements of the average man were becoming more insistent.
From those early days, when the astrologers in Mesopotamia had kept their knowledge a secret for themselves, down through more than forty centuries, only a few had possessed the means of accurately telling time; but now had come the railroad, the telegraph, the modern factory, the newspaper and many other developments which speeded up the movements of humanity in the rush and whirl of modern life until it had become absolutely necessary that the means of measuring and performing those movements in an economical manner should be within the reach of every man.
It remains to be shown how American watchmaking discovered this need and organized to meet it; how it found and filled the gap that had been left in foreign watchmaking, between high-priced watches that were good, and low-priced watches that were not good; how it developed a cheaper good watch and a better low-priced one than the world had so far known; and how, in so doing, the American industry has grown within the memory of living men to such an extent as to take second place, and, in many respects, first place in watchmaking throughout the world.