On

by Hilaire Belloc

THE CAD'S ENCYCLOPÆDIA

I have a wealthy friend. He made his money by accident during the war. The Government owed him £500. A careless clerk (who was talking to a minx at the time) added three noughts without thinking, and on his modestly pointing out the error, the department wrote back to say they never made mistakes. And so it rested at that. After long hesitation how to get rid of all this money, he is at last engaged upon what I cannot but think a very useful work. I only wish that every rich man could be inspired by similarly valuable ideas, instead of frittering away money upon buying newspapers and souls and uneatable food in noisy restaurants.

This rich friend of mine had always had the idea, when he was poor, of getting together a Cad's Encyclopædia.

All the publishers whom he approached told him (with truth) that nothing is more venturesome than an Encyclopædia, and that even when one is pretty sure of a large public for one's subject the outlay is very heavy and the risk considerable.

My friend had—in the days of his poverty—prepared a detailed memorandum in which he urged the advantage of his scheme. He pointed out that there was an enormous number of Cads in the world, and that even those who read books and could afford to buy an Encyclopædia amounted to many millions. He urged the complete novelty of the scheme, the long-felt want, and all the rest of it. But they replied to him that a fatal drawback was the name.

"No doubt," said the head of one great firm, "there is a demand, and Cads naturally desire a book of reference of their own for their guidance and instruction; even those who are not Cads, but only interested in the subject of Cads, would also want it for making research. But few would buy it under that title because it is one which men avoid applying to themselves and dislike having applied to them by others. You will have noticed," said the great man genially, "that men are eager to ascribe to themselves ignorance, fatuous good nature, even appalling vices, but never Caddishness."

My friend could not but see the justice of the last remark, but he still maintained that a thing was more successful in the long run under its true name. He persisted in his idea, and when the accident of which I speak had suddenly made him rich he proceeded to realise it.

The first volume will be out next October. It will be privately published by a new firm created for the purpose. I hope I shall receive no correspondence upon it, because I cannot be bothered to negotiate its sale, but I shall give my friend the best advice as to how to put it upon the market in the unavoidable shyness of the usual agents.

This Encyclopædia was not an easy thing to get together, apart from the expense. First of all there was the difficulty of apportioning space. That is a difficulty attaching to all Encyclopædias, but particularly to an Encyclopædia on, and for the use of, and conveying information upon, Cads. In an Encyclopædia of Agriculture, for instance, the editors can make a fair guess as to what space will be wanted for each pest attaching to particular forms of vegetation, but it was difficult indeed to determine which habits of the Cad would require most description; what should be set aside for his house, what for his clothes, what for his manners; how many pages should be allowed to the Cad in Literature; how many inches to the more exotic types of Cad, such as the Negroid Cad, the Dago Cad, the International Wagon-lit Cad, and so on.

Then there was a great debate between my friend and his sister on the vexed question of the She-Cad. I took part in this and strongly proclaimed my own opinion, which I have held for years after a very close examination of the matter, that there is no such thing as a She-Cad. A Cad is the opposite of a gentleman, just as a civilian is the opposite of a soldier, or a layman of a cleric. But there are no She-Gentlemen and therefore there are no She-Cads. To this it was objected by my friend's sister that she had personally known and handled several She-Cads, and she began to give examples. But I am glad to say my friend agreed with me that the type did not exist, and showed how every example his sister quoted was a false type and no more a She-Cad than the lemon sole is a sole, or margarine butter.