The tide imperceptibly but inevitably flowed northward. Even while Herald Square was in its ascendancy, Times Square bloomed and blossomed, with 42nd Street, between Broadway and Eighth Avenue, flashing more legitimate theatres than any other block in the world.
By the end of World War I, Gay Gulch had crossed the great divide, was almost entirely north of 42nd Street, though many theatres and a few night clubs continued to stay below 42nd Street as late as the early 20's.
The coming of Prohibition found most of Gotham's glamor studding what we still call the White Way.
The Paramount Theatre now occupies the site of Shanley's famed café. The Claridge, popular-priced tourist hangout, was originally Rector's and later, as the Claridge, top spot for stage and movie names.
The Knickerbocker Hotel, with its memorable bar and the Parrish painting of King Cole, was at 42nd and Broadway. Today it is the Newsweek Building. The King Cole painting now hangs in the aristocratic bar of the St. Regis Hotel on Fifth Avenue.
The Palais Royale operated in the present location of the Latin Quarter, at 48th; the New York Roof was atop a structure on the site now occupied by the new Criterion Theatre; the Bartholdi Inn, celebrated theatrical boardinghouse, was at 46th and Broadway, where Loew's State now stands.
The coming of Prohibition dispersed the pickle factories. The big places with grand old names couldn't stand up without liquor revenue. The wining and dining industry was taken over by a new breed and operated in side street cellars and stables and old residences.
At the same time, a number of new night clubs, mostly intimate affairs, were opened on Broadway. These were not supposed to be speaks. You brought your own makin's and they supplied the set-ups. If you forgot your flask and they knew you, they'd get you all you could carry.
The most celebrated speakeasies were clustered in every side street of the 40's and 50's on both sides of Broadway, and down to the East River.
Some of the most famous night clubs of the present period such as the Stork Club and Leon & Eddie's began as humble blind tigers. More about them in later chapters.