This is a survival of the scholastic psychology of the vis aestimativa. Lotze's theory that the emotions, as involving pleasure and pain, are organs of value judgments, or in more recent terminology, that they are cognitive appreciations of worth (corresponding to immediate apprehensions of sensory qualities) presents the same tradition in a new terminology.

As against all this, the present paper takes its stand with the position stated by Hume, in the following words: "A passion is an original existence, or, if you will, modification of existence; and contains not any representative quality, which renders it a copy of any other existence or modification. When I am angry I am actually possest with the passion, and in that emotion have no more a reference to any other object, than when I am thirsty, or sick, or more than five feet high."[84] In so doing, I may seem to some to be begging the question at issue. But such is surely the prima facie fact of the matter. Only a prior dogma to the effect that every conscious experience is, ipso facto, a form of cognition leads to any obscuration of the fact, and the burden of proof is upon those who uphold the dogma.[85]

A further word upon "appreciation" seems specially called for in view of the currency of the doctrine that "appreciation" is a peculiar kind of knowledge, or cognitive revelation of reality: peculiar in having a distinct type of reality for its object and in having for its organ a peculiar mental condition differing from the intelligence of everyday knowledge and of science. Actually, there do not seem to be any grounds for regarding appreciation as anything but an intentionally enhanced or intensified experience of an object. Its opposite is not descriptive or explanatory knowledge, but depreciation—a degraded realization of an object. A man may climb a mountain to get a better realization of a landscape; he may travel to Greece to get a realization of the Parthenon more full than that which he has had from pictures. Intelligence, knowledge, may be involved in the steps taken to get the enhanced experience, but that does not make the landscape or the Parthenon as fully savored a cognitive object. So the fulness of a musical experience may depend upon prior critical analysis, but that does not necessarily make the hearing of music a kind of non-analytic cognitive act. Either appreciation means just an intensified experience, or it means a kind of criticism, and then it falls within the sphere of ordinary judgment, differing in being applied to a work of art instead of to some other subject-matter. The same mode of analysis may be applied to the older but cognate term "intuition." The terms "acquaintance" and "familiarity" and "recognition" (acknowledgment) are full of like pitfalls of ambiguity.

In contemporary discussion of value-judgments, however, appreciation is a peculiarly treacherous term. It is first asserted (or assumed) that all experiences of good are modes of knowing: that good is a term of a proposition. Then when experience forces home the immense difference between evaluation as a critical process (a process of inquiry for the determination of a good precisely similar to that which is undertaken in science in the determination of the nature of an event) and ordinary experience of good and evil, appeal is made to the difference between direct apprehension and indirect or inferential knowledge, and "appreciation" is called in to play the convenient rôle of an immediate cognitive apprehension. Thus a second error is used to cover up and protect a primary one. To savor a thing fully—as Arnold Bennett's heroines are wont to do—is no more a knowing than is the chance savoring which arises when things smelled are found good, or than is being angry or thirsty or more than five feet high. All the language which we can employ is charged with a force acquired through reflection. Even when I speak of a direct experience of a good or bad, one is only too likely to read in traits characterizing a thing which is found in consequence of thinking, to be good; one has to use language simply to stimulate a recourse to a direct experiencing in which language is not depended upon. If one is willing to make such an imaginative excursion—no one can be compelled—he will note that finding a thing good apart from reflective judgment means simply treating the thing in a certain way, hanging on to it, dwelling upon it, welcoming it and acting to perpetuate its presence, taking delight in it. It is a way of behaving toward it, a mode of organic reaction. A psychologist may, indeed, bring in the emotions, but if his contribution is relevant it will be because the emotions which figure in his account are just part of the primary organic reaction to the object. In contrary fashion, to find a thing bad (in a direct experience as distinct from the result of a reflective examination) is to be moved to reject it, to try to get away from it, to destroy or at least to displace it. It connotes not an act of apprehension but an act of repugning, of repelling. To term the thing good or evil is to state the fact (noted in recollection) that it was actually involved in a situation of organic acceptance or rejection, with whatever qualities specifically characterize the act.

All this is said because I am convinced that contemporary discussion of values and valuation suffers from confusion of the two radically different attitudes—that of direct, active, non-cognitive experience of goods and bads and that of valuation, the latter being simply a mode of judgment like any other form of judgment, differing in that its subject-matter happens to be a good or a bad instead of a horse or planet or curve. But unfortunately for discussions, "to value" means two radically different things: to prize and appraise; to esteem and to estimate: to find good in the sense described above, and to judge it to be good, to know it as good. I call them radically different because to prize names a practical, non-intellectual attitude, and to appraise names a judgment. That men love and hold things dear, that they cherish and care for some things, and neglect and contemn other things, is an undoubted fact. To call these things values is just to repeat that they are loved and cherished; it is not to give a reason for their being loved and cherished. To call them values and then import into them the traits of objects of valuation; or to import into values, meaning valuated objects, the traits which things possess as held dear, is to confuse the theory of judgments of value past all remedy.

And before coming to the more technical discussion, the currency of the confusion and the bad result consequences may justify dwelling upon the matter. The distinction may be compared to that between eating something and investigating the food properties of the thing eaten. A man eats something; it may be said that his very eating implies that he took it to be food, that he judged it, or regarded it cognitively, and that the question is just whether he judged truly or made a false proposition. Now if anybody will condescend to a concrete experience he will perceive how often a man eats without thinking; that he puts into his mouth what is set before him from habit, as an infant does from instinct. An onlooker or anyone who reflects is justified in saying that he acts as if he judged the material to be food. He is not justified in saying that any judgment or intellectual determination has entered in. He has acted; he has behaved toward something as food: that is only to say that he has put it in his mouth and swallowed it instead of spewing it forth. The object may then be called food. But this does not mean either that it is food (namely, digestible and nourishing material) or that the eater judged it to be food and so formed a proposition which is true or false. The proposition would arise only in case he is in some doubt, or if he reflects that in spite of his immediate attitude of aversion the thing is wholesome and his system needs recuperation, etc. Or later, if the man is ill, a physician may inquire what he ate, and pronounce that something not food at all, but poison.

In the illustration employed, there is no danger of any harm arising from using the retroactive term "food"; there is no likelihood of confusing the two senses "actually eaten" and "nourishing article." But with the terms "value" and "good" there is a standing danger of just such a confusion. Overlooking the fact that good and bad as reasonable terms involve a relationship to other things (exactly similar to that implied in calling a particular article food or poison), we suppose that when we are reflecting upon or inquiring into the good or value of some act or object, we are dealing with something as simple, as self-inclosed, as the simple act of immediate prizing or welcoming or cherishing performed without rhyme or reason, from instinct or habit. In truth just as determining a thing to be food means considering its relations to digestive organs, to its distribution and ultimate destination in the system, so determining a thing found good (namely, treated in a certain way) to be good means precisely ceasing to look at it as a direct, self-sufficient thing and considering it in its consequences—that is, in its relations to a large set of other things. If the man in eating consciously implies that what he eats is food, he anticipates or predicts certain consequences, with more or less adequate grounds for so doing. He passes a judgment or apprehends or knows—truly or falsely. So a man may not only enjoy a thing, but he may judge the thing enjoyed to be good, to be a value. But in so doing he is going beyond the thing immediately present and making an inference to other things, which, he implies, are connected with it. The thing taken into the mouth and stomach has consequences whether a man thinks of them or not. But he does not know the thing he eats—he does not make it a term of a certain character—unless he thinks of the consequences and connects them with the thing he eats. If he just stops and says "Oh, how good this is," he is not saying anything about the object except the fact that he enjoys eating it. We may if we choose regard this exclamation as a reflection or judgment. But if it is intellectual, it is asserted for the sake of enhancing the enjoyment; it is a means to an end. A very hungry man will generally satisfy his appetite to some extent before he indulges in even such rudimentary propositions.[86]

II

But we must return to a placing of our problem in this context. My theme is that a judgment of value is simply a case of a practical judgment, a judgment about the doing of something. This conflicts with the assumption that it is a judgment about a particular kind of existence independent of action, concerning which the main problem is whether it is subjective or objective. It conflicts with every tendency to make the determination of the right or wrong course of action (whether in morals, technology, or scientific inquiry) dependent upon an independent determination of some ghostly things called value-objects—whether their ghostly character is attributed to their existing in some transcendental eternal realm or in some realm called states of mind. It asserts that value-objects mean simply objects as judged to possess a certain force within a situation temporally developing toward a determinate result. To find a thing good is, I repeat, to attribute or impute nothing to it. It is just to do something to it. But to consider whether it is good and how good it is, is to ask how it, as if acted upon, will operate in promoting a course of action.

Hence the great contrast which may exist between a good or an immediate experience and an evaluated or judged good. The rain may be most uncomfortable (just be it, as a man is more than five feet tall) and yet be "good" for growing crops—that is, favor or promote their movement in a given direction. This does not mean that two contrasting judgments of value are passed. It means that no judgment has yet taken place. If, however, I am moved to pass a value-judgment I should probably say that in spite of the disagreeableness of getting wet, the shower is a good thing. I am now judging it as a means in two contrasting situations, as a means with respect to two ends. I compare my discomfort as a consequence of the rain with the prospective crops as another consequence, and say "let the latter consequence be." I identify myself as agent with it, rather than with the immediate discomfort of the wetting. It is quite true that in this case I cannot do anything about it; my identification is, so to speak, sentimental rather than practical so far as stopping the rain or growing the crops is concerned. But in effect it is an assertion that one would not on account of the discomfort of the rain stop it; that one would, if one could, encourage its continuance. Go it, rain, one says.