From what has been said, it immediately follows, of course, that a determinate value is instituted as a decisive factor with respect to what is to be done. Wherever a determinate good exists, there is an adequate stimulus to action, and no judgment of what is to be done or of the value of an object is called for. It is frequently assumed, however, that valuation is a process of applying some fixed or determinate value to the various competing goods of a situation; that valuation implies a prior standard of value and consists in comparing various goods with the standard as the supreme value. This assumption requires examination. If it is sound it deprives the position which has been taken of any validity. For it renders the judgment of what to do a matter of applying a value existing ready-made, instead of making—as we have done—the valuation a determination within the practical judgment. The argument would run this way: Every practical judgment depends upon a judgment of the value of the end to be attained; this end may be such only proximately, but that implies something else judged to be good, and so, logically, till we have arrived at the judgment of a supreme good, a final end or summum bonum. If this statement correctly describes the state of the case there can be no doubt that a practical judgment depends upon a prior recognition of value; consequently the hypothesis upon which we have been proceeding reverses the actual facts.
The first thing by way of critical comment is to point out the ambiguity in the term "end." I should like to fall back upon what was said earlier about the thoroughly reciprocal character of means and end in the practical judgment. If this be admitted it is also admitted that only by a judgment of means—things having value in the carrying of an indeterminate situation to a completion—is the end determinately made out in judgment. But I fear I cannot count upon this as granted. So I will point out that "end" may mean either the de facto limit to judgment, which by definition does not enter into judgment at all, or it may mean the last and completing object of judgment, the conception of that object in which a transitive incompletely given situation would come to rest. Of end in the first sense, it is to be said that it is not a value at all; of end in the second sense, that it is identical with a finale of the kind we have just been discussing or that it is determined in judgment, not a value given by which to control the judgment. It may be asserted that in the illustration used some typical suit of clothes is the value which affords the standard of valuation of all the suits which are offered to the buyer; that he passes judgment on their value as compared with the standard suit as an end and supreme value. This statement brings out the ambiguity just referred to. The need of something to wear is the stimulus to the judgment of the value of suits offered, and possession of a suit puts an end to judgment. It is an end of judgment in the objective, not in the possessive, sense of the preposition "of"; it is an end not in the sense of aim, but in the sense of a terminating limit. When possession begins, judgment has already ceased. And if argument ad verucundiam has any weight I may point out that this is the doctrine of Aristotle when he says we never deliberate about ends, but only about means. That is to say, in all deliberation (or practical judgment or inquiry) there is always something outside of judgment which fixes its beginning and end or terminus. And I would add that, according to Aristotle, deliberation always ceases when we have come to the "first link in the chain of causes, which is last in the order of discovery," and this means "when we have traced back the chain of causes [means] to ourselves." In other words, the last end-in-view is always that which operates as the direct or immediate means of setting our own powers in operation. The end-in-view upon which judgment of action settles down is simply the adequate or complete means to the doing of something.
We do deliberate, however, about aims, about ends-in-view—a fact which shows their radically different nature from ends as limits to deliberation. The aim in the present instance is not the suit of clothes, but the getting of a proper suit. That is what is precisely estimated or valuated; and I think I may claim to have shown that the determination of this aim is identical with the determination of the value of a suit through comparison of the values of cheapness, durability, style, pattern of different suits offered. Value is not determined by comparing various suits with an ideal model, but by comparing various suits with respect to cheapness, durability, adaptability with one another—involving, of course, reference also to length of purse, suits already possessed, etc., and other specific elements in the situation which demands that something be done. The purchaser may, of course, have settled upon something which serves as a model before he goes to buy; but that only means that his judging has been done beforehand; the model does not then function in judgment, but in his act as stimulus to immediate action. And there is a consideration here involved of the utmost importance as to practical judgments of the moral type: The more completely the notion of the model is formed outside and irrespective of the specific conditions which the situation of action presents, the less intelligent is the act. Most men might have their ideals of the model changed somewhat in the face of the actual offering, even in the case of buying clothes. The man who is not accessible to such change in the case of moral situations has ceased to be a moral agent and become a reacting machine. In short, the standard of valuation is formed in the process of practical judgment or valuation. It is not something taken from outside and applied within it—such application means there is no judgment.
IV
Nothing has been said thus far about a standard. Yet the conception of a standard, or a measure, is so closely connected with valuation that its consideration affords a test of the conclusions reached. It must be admitted that the concepts of the nature of a standard pointed to by the course of the prior discussion is not in conformity with current conceptions. For the argument points to a standard which is determined within the process of valuation, not outside of it, and hence not capable of being employed ready-made, therefore, to settle the valuing process. To many persons, this will seem absurd to the point of self-contradiction. The prevailing conception, however, has been adopted without examination; it is a preconception. If accepted, it deprives judgment and knowledge of all significant import in connection with moral action. If the standard is already given, all that remains is its mechanical application to the case in hand—as one would apply a yard rule to dry-goods. Genuine moral uncertainty is then impossible; where it seems to exist, it is only a name for a moral unwillingness, due to inherent viciousness, to recognize and apply the rules already made and provided, or else for a moral corruption which has enfeebled man's power of moral apprehension. When the doctrine of standards prior to and independent of moral judgments is accompanied by these other doctrines of original sin and corruption, one must respect the thoroughgoing logic of the doctrine. Such is not, however, the case with the modern theories which make the same assumption of standards preceding instead of resulting from moral judgments, and which ignore the question of uncertainty and error in their apprehension. Such considerations do not, indeed, decide anything, but they may serve to get a more unprejudiced hearing for a hypothesis which runs counter to current theories, since it but formulates the trend of current practices in their increasing tendency to make the act of intelligence the central factor in morals.
Let us, accordingly, consider the alternatives to regarding the standard of value as something evolved in the process of reflective valuation. How can such a standard be known? Either by an a priori method of intuition, or by abstraction from prior cases. The latter conception throws us into the arms of hedonism. For the hedonistic theory of the standard of value derives its logical efficiency from the consideration that the notion of a prior and fixed standard (one which is not determined within the situation by reflection) forces us back upon antecedent irreducible pleasures and pains which alone are values definite and certain enough to supply standards. They alone are simple enough to be independent and ultimate. The apparently common-sense alternative would be to take the "value" of prior situations in toto, say, the value of an act of kindness to a sufferer. But any such good is a function of the total unanalyzed situation; it has, consequently, no application to a new situation unless the new exactly repeats the old one. Only when the "good" is resolved into simple and unalterable units, in terms of which old situations can be equated to new ones on the basis of the number of units contained, can an unambiguous standard be found.
The logic is unimpeachable, and points to irreducible pleasures and pains as the standard of valuation. The difficulty is not in the logic but in empirical facts, facts which verify our prior contention. Conceding, for the sake of argument, that there are definite existences such as are called pleasures and pains, they are not value-objects, but are only things to be valued. Exactly the same pleasure or pain, as an existence, has different values at different times according to the way in which it is judged. What is the value of the pleasure of eating the lobster as compared with the pains of indigestion? The rule tells us, of course, to break up the pleasure and pain into elementary units and count.[87] Such ultimate simple units seem, however, to be about as much within the reach of ordinary knowledge as atoms or electrons are within the grasp of the man of the street. Their resemblance to the ultimate, neutral units which analytic psychologists have postulated as a methodological necessity is evident. Since the value of even such a definite entity as a toothache varies according to the organization constructed and presented in reflection, it is clear that ordinary empirical pleasures and pains are highly complex.
This difficulty, however, may be waived. We may even waive the fact that a theory which set out to be ultra-empirical is now enmeshed in the need for making empirical facts meet dialectical requirements. Another difficulty is too insuperable to be waived. In any case the quantity of elementary existences which constitutes the criterion of measurement is dependent upon the very judgment which is assumed to be regulated by it. The standard of valuation is the units which will result from an act; they are future consequences. Now the character of the agent judging is one of the conditions of the production of these consequences. A callous person not only will not foresee certain consequences, and will not be able to give them proper weight, but he does not afford the same condition of their occurrence which is constituted by a sensitive man. It is quite possible to employ judgment so as to produce acts which will increase this organic callousness. The analytic conception of the moral criterion provides—logically—for deliberate blunting of susceptibilities. If the matter at issue is simply one of number of units of pleasure over pain, arrange matters so that certain pains will not, as matter of fact, be felt. While this result may be achieved by manipulation of extra-organic conditions, it may also be effected by rendering the organism insensitive. Persistence in a course which in the short run yields uneasiness and sympathetic pangs, will in the long run eliminate these pains and leave a net pleasure balance.
This is a time-honored criticism of hedonism. My present concern with it is purely logical. It shows that the attempt to bring over from past objects the elements of a standard for valuing future consequences is a hopeless one. The express object of a valuation-judgment is to release factors which being new, cannot be measured on the basis of the past alone. This discussion of the analytic logic as applied in morals would, however, probably not be worth while did it not serve to throw into relief the significance of any appeal to fulfilment of a system or organization as the moral good—the standard. Such an appeal, if it is wary, is an appeal to the present situation as undergoing that reorganization that will confer upon it the unification which it lacks; to organization as something to be brought about, to be made. And it is clear that this appeal meets all the specifications of judgments of practice as they have been described. The organization which is to be fulfilled through action is an organization which, at the time of judging, is present in conception, in idea—in, that is, reflective inquiry as a phase of reorganizing activity. And since its presence in conception is both a condition of the organization aimed at and a function of the adequacy of the reflective inquiry, it is evident that there is here a confirmation of our statement that the practical judgment is a judgment of what and how to judge as an integral part of the completion of an incomplete temporal situation. More specifically, it also appears that the standard is a rule for conducting inquiry to its completion: it is a counsel to make examination of the operative factors complete, a warning against suppressing recognition of any of them. However a man may impose upon himself or upon others, a man's real measure of value is exhibited in what he does, not in what he consciously thinks or says. For the doing is the actual choice. It is the completed reflection.
It is comparatively easy at the present time in moral theory to slam both hedonism and apriorism. It is not so easy to see the logical implications of the alternative to them. The conception of an organization of interests or tendencies is often treated as if it were a conception which is definite in subject-matter as well as clear-cut in form. It is taken not as a rule for procedure in inquiry, a direction and a warning (which it is), but as something all of whose constituents are already given for knowledge, even though not given in fact. The act of fulfilling or realizing must then be treated as devoid of intellectual import. It is a mere doing, not a learning and a testing. But how can a situation which is incomplete in fact be completely known until it is complete? Short of the fulfilment of a conceived organization, how can the conception of the proposed organization be anything more than a working hypothesis, a method of treating the given elements in order to see what happens? Does not every notion which implies the possibility of an apprehension of knowledge of the end to be reached[88] also imply either an a priori revelation of the nature of that end, or else that organization is nothing but a whole composed of elementary parts already given—the logic of hedonism?