CHART OF VARIATIONS

Plates used by permission of Ely & Walker Dry Goods Co., St. Louis.

“SPECIAL” ALPHABET

This alphabet is a Variation of the Roman and Old English combined. There is always a demand for something neat, and attractive, and not too difficult or “fancy” to be easily made and easily read.

The same alphabet used week after week becomes monotonous, and students will find the “special” alphabet shown on the following page a very interesting one.

The capitals are quite easy, and follow somewhat after the style of the plain, single stroke Roman, for the pen and brush, shown previously.

Cards to be used in jewelry stores, for millinery, and other high class lines of merchandise, look “classy” and are very attractive when lettered in this style.

When using this alphabet it adds greatly to its attractiveness to procure tinted cardboard. A faint tint of purple, blue, brown, etc., greatly enriches the cards. Cream tinted cardboard is also admirably adapted to this purpose.