HIGH LICENSES AND DUTIES
High license and import duties have both been tried, and both failed to check the growth of imports. In some places, it would seem that these very restrictions make matters worse. I was informed by a white doctor on the Gold Coast that chiefs in the hinterland will take out a license sometimes of £50, or even higher value, but will impose a tax of 5s., or more, per head, on the entire community to pay for it. My medical friend, who was a man of long experience and wide knowledge, further said that many of the people resented this tax because they were abstainers, and on that ground complained to the District Commissioner, but the only redress they obtained was, “Call it a loyalty tax then, and pay it!”
It would be interesting to see what would happen if the duty as a prohibitive measure were temporarily removed. I do not think it is altogether clear that it would tend to increase the consumption; one thing is certain, it would cause something like a financial panic amongst those natives who, holding large stores, hope that the agitation in Europe will enhance the local price and thus make possible extremely profitable sales of stocks.
There are two spheres of action entirely untouched to-day. West Africa is a very “dry” place indeed, and the thirsty inhabitants must have some beverage other than water. Palm wine used to be the national beverage, but the demand by Europe for the products of the oil palm is so great that the whole strength of the tree is required for producing vegetable oil.
The other sphere of operation is beyond question the most effective—an internal movement against the consumption of, and trade in, spirits. Repressive measures by Governments are all very well in their place, but without the goodwill of the people those measures cannot be wholly effective. An agitation locally kept up with the vigour that characterizes the campaign in England, would do an enormous amount of good.
For generations past we have been telling the native that he, in his primitive state, is everything that is bad. Certainly the African, modelled upon a combination of the reports of travellers, officials and missionaries, is a creature the devil himself would disown. Unfortunately, the native has, to some extent, come to believe this, and, abandoning his native rôle, has struggled to imitate the whites who, he has been taught to believe, are the highest type of civilization. When, therefore, the white man ships his gin to the African, he considers it the “correct form” of the higher civilization to purchase it, and copy the European to the extent of drinking “gin and bitters,” “gin and water,” “whisky and soda,” “cocktails” and other liver petrifying abominations, forsaking his simple draught of water and his kola nuts for the drinks that help him up to the standard of his inexorable critics and overlords.
THE FORCE OF EXAMPLE
The Governor and his officials can, if they like, do more to stop spirit-drinking than all the prohibitions, taxations and high licenses that the wit of man could impose. Is it impossible for one colony to set an example? I think not, for I believe the British officials, as a whole, in spite of their shortcomings, are capable of making any sacrifice for the good of the colonies. If a governor would “set the fashion” and by his example inspire his subordinate officers with a determination to refuse to drink any intoxicating liquors in public, at any function or ceremony whatever, for a period of three years, and thereby set the fashion against spirit-drinking, I venture to predict that within those three years the import of spirits would decrease by at least one half. The natives, rightly led by the Press, and the movement supported by the officials and by the ministers of the native churches, would take fire, so to speak, until the drinking of spirits would become “incorrect form.”
In the hands of the Government officials is the power to turn the natives by example against the consumption of ardent European spirituous liquors. Will they seize the opportunity?