O Rudyard Kipling! Phoebus! What a name

To fill the speaking-trump of future fame!

O Rudyard Kipling, for a moment think

What 'chancey' profits spring from pen and ink!

Thy name already tires the public ear,

One shilling for thy 'Tales' seems monstrous dear;

For though they make a decent show of print

The book as book of worth has 'nothing in 't'.

O Rudyard Kipling! cease to scribble rhymes,

And stick to Arthur Walter of the Times;