Increasing his advertising budget from hundreds (1977) to hundreds of thousands (1987).
... sangsthita...
Requesting that manditory tuition—which took the place of the voluntary Money Club—be paid in hundred dollar denominations to avoid "low vibe" tens and twenties. Suggesting that followers hold off on tax payments until "later." Raising monthly tuition from one hundred dollars (1982) to approximately thirty-five hundred dollars (1993).
... nastasvai...
Driving a Renault LeCar (1979), a BMW (1981), a 911 Porsche (1982), a 928 Porsche (1983), a turbo Carerra Porsche (1984), a Bentley (1991). Keeping seven cars at his New York property: three Mercedes Benzes, two Porsches and two Range Rovers (1991).
... namastvai namastvai...
Renting the Del Mar castle, complete with turrets, a walk-in fireplace, and a full-court basketball-game-sized living room (1982). Renting in Malibu what he claimed was Goldie Hawn's house (1983). Spending roughly nine hundred dollars per night for a hotel suite where his dog enjoyed a room of its own (1988). Buying a house on Conscience Bay in Old Field, New York, for about nine-hundred-fifty thousand dollars (1988). Buying a house in Tesuque, a suburb near Sante Fe, New Mexico, for about eight-hundred-seventy-five thousand dollars (1990). Spending approximately one million dollars on each house for electronic security systems and renovations (1991). Renting Sting's house in Malibu Colony for about twenty-five thousand dollars a month (1992).
... namo nama.
I spent many happy hours with Atmananda, in the plushly carpeted meditation room, watching the Pacific Ocean as I listened to him sing and talk about his dreams. Deeply believing that millions would be made happy, I refused to acknowledge that millions would soon be made. And though I never chanted the money mantra, I helped my housemate who did.