HENRY WARD BEECHER,
Editor.
This journal has had a very remarkable success, in two years attaining a circulation surpassing that of any other religious weekly in the world.
WHY IS IT?
Because, First, Henry Ward Beecher is its Editor, and his Editorials, Star Papers, and occasional Literary Reviews and Lecture-Room Talks are sought for by thousands, while the auxiliary editorial labor is in the hands of cultivated journalists; the CONTRIBUTORS being representative men and women of ALL Denominations.
Because, Secondly, ITS FORM, twenty-four pages, large quarto, SECURELY PASTED AT THE BACK AND CUT AT THE EDGES, is so convenient for reading, binding, and preservation, as to be a great and special merit in its favor.
Because, Thirdly, It is called “the most Interesting Religious Paper published,” being quoted from by the press of the entire country more extensively than any other. The critical Nation (N. Y.) says it is “Not only the ablest and best, but also, as we suppose, the most popular of American religious periodicals. At all events it is safe to predict that it will soon have, if it has not already, greater influence than any other religious paper in the country.”
Because, Fourthly, It has something for every Member of the Household: admirable contributed and editorial articles, discussing all timely topics, fresh information on unhackneyed subjects; reliable news of the Church and the world; Market and Financial Reports; an Agricultural Department; excerpts of Public Opinion from the press; careful Book Reviews, with Educational, Literary, Musical, and Art Notes; much matter of a high and pure religious tone; a Household Department; choice Poems; Household Stories; and Chat for the Little Ones.
Because, Fifthly, Every subscriber is presented with
TWO SUPERB OIL CHROMOS,