"You haven't told us what your ambition is," said Bojo.
"I want to make of the Morning Post not simply a great paper but a great institution," said Marsh seriously. "I believe the newspaper can be made the force that the church once was. Now the church was dominant only as it entered into every side of the life of the community; when it was not simply the religious and political force, but greater still, the social force. I believe the newspaper will become great as it satisfies every need of the human imagination. There are papers that print a Sunday sermon. I would have a religious page every day, just as you print a woman's page and a children's page. I'd run a legal bureau free or at nominal charges, and conduct aggressive campaigns against petty abuses. I'd organize the financial department so as to make it personal to every subscriber, with an investment bureau which would offer only a carefully selected list for conservative investors and would refuse to deal in seven per cent. bonds and fifteen per cent. shares. I would have a great auditorium where concerts and plays would be given at no higher price than fifty cents."
"Hold up! How could you get plays on such conditions?" said DeLancy, who had been held breathless by this Utopian scheme.
"Any manager in the city with a sense of publicity would jump at the chance of giving an afternoon performance, expenses paid, under such conditions, especially as the list would be guaranteed. Then, above all, I'd give the public fiction, the best I could get and first hand. What do you think gives Le Petit Parisien and Le Petit Journal a circulation of about a million each and all over France? Serial novels. Do you know the circulation of papers in New York? There are only three over a hundred thousand and the greatest has hardly a quarter of a million. However, I won't go on. You see my ideas make an institution—the modern institution, replacing and absorbing all past institutions."
"And what else do you want?" said Bojo, laughing.
"I want that by the time I'm thirty-five. I want ten millions and I want to be at forty either senator or ambassador to Paris or London. I want to build a yacht that will defend the American cup and to own a horse that will win the derby.
"And will you marry?"
"The most beautiful woman in America."
The four burst into laughter simultaneously, none more heartily than Marsh, who added:
"Remember, we're to tell the truth, and that's what I'd like to do." He concluded: "Win or lose, play the limit. Never mind, Granny; when I'm broke, you'll give me a job. Up to you. Confess."