“Kinzo?” she protested.

“Kinzo Bowser,” he repeated. “An almost perfect name! Look,” he went on in his selling voice. “Just say it over. Just roll the syllables over on your tongue. Kinzo Bowser! Hasn’t that a smooth, lyric quality? Kin-zo Bow-ser! Get it?”

He whipped from his pocket a large card on which he had printed KINZO BOWSER.

“Look!” he cried triumphantly. “Hasn’t that name Eye-Stabbing Power? See how that ‘K’ sticks out. Notice how that final ‘O’ ends the word with a snap. Why, that name fairly sings out loud. Kinzo Bowser! I tell you it would stand out on a dealer’s shelf like a wart on a bald head!”

“Who wants our baby’s name to stand out on a shelf?” Mrs. Bowser demanded.

“Oh!” said Mr. Bowser with some slight confusion. “I meant in case he ever manufactured canned goods. He might, you know. We owe it to him to pick a name that would be useful under any and all circumstances, don’t we?”

“John!” was all Mrs. Bowser said.

“John?” Mr. Bowser’s voice had many elements of a roar in it. “John? Plebeian! Common! One instantly associates John with mediocrity, with nincompoopity. Why, when I hear the name John it always suggests a man who sleeps in his underwear and thinks grapefruit is poisonous.”

“Your name is John,” his wife reminded him.

Mr. Bowser flushed.