In August, 1803, passenger traffic to Birmingham caused rivalry among the coach proprietors. A new coach having started on this route, three coaching advertisements were issued:—
Under the heading "Cheap Travelling to Birmingham," the "Jupiter" coach was announced to run from the White Lion, Broad Street, every Monday and Friday afternoon, at two o'clock; through Newport, Gloucester, Tewkesbury, and Worcester to Birmingham; the "Nelson" coach from the Bush Tavern and White Hart every morning at three; and the mail every evening at seven. "Performed by Weeks, Williams, Poston, Coupland and Co."
The "Union" coach altered its times of leaving the Boar's Head, College Place—"in order to render the conveyance as commodious and expeditious as possible"—to Sunday, Tuesday and Thursday mornings at seven o'clock, over the Old Passage, through Chepstow, Monmouth, Abergavenny, and Hereford, where it met the Ludlow, Shrewsbury, Chester, and Holyhead coaches, and returned the following days, and met the Bath, Warminster, Salisbury, and Southampton coaches every Saturday, Tuesday, and Thursday mornings at seven o'clock. "Performed by W. Williams, Bennett, Whitney, Broome, Young and Co."
"A new and elegant coach, called the 'Cornwallis,'" left the Lamb Inn, Broadmead, every Monday, Wednesday, and Friday afternoon, at two o'clock, through Newport, Gloucester, Tewkesbury and Worcester, to the George and Rose Inn, Birmingham, where it arrived early the next morning, whence coaches set off for the Midlands, North Wales, and the North of England. The proprietors pledged themselves that no pains should be spared to make this a favourite coach with the public; and as one of the proprietors would drive it a great part of the way, every attention would be paid to the comfort of passengers. The fares of this coach would at all times be as cheap as any other coach on the road, and the proprietors expected a preference no longer than whilst endeavouring by attention to merit it. "Performed by Thomas Brooks and Co., Bristol."
March 10, 1804:—"The 'Cornwallis' coach to Birmingham is to set out from the Swan Inn, Maryport Street, at three every morning, Sundays excepted, through Newport, Gloucester and Worcester, and arrive at the Rose Inn, Birmingham, early the same evening. The fares of this coach and the carriage of goods will be found at all times as cheap as any other coach on the road." At this period Admiral Cornwallis, whose name this coach bore, was fighting the French with his fleet off Brest.
On August 19, in that year (1804), the public were respectfully informed, that "a light four-inside coach leaves the original Southampton and general coach offices, Bush Inn and Tavern, Bristol, every morning (Sundays excepted), at seven o'clock precisely, and arrives at the Coach and Horses Inn, Southampton, at five in the afternoon. The Gosport coach, through Warminster, Salisbury, Romsey and Southampton, Tuesday, Thursday and Saturday mornings at five o'clock. To Brighton, a four-inside coach in two days, through Warminster, Salisbury, Romsey, Southampton, Chichester, Arundel, Worthing and Shoreham, on Monday, Wednesday and Friday mornings at seven, sleeps at Southampton, and arrives early the following afternoon. Portsmouth Royal Mail, through Warminster, Sarum, Romsey, and Southampton every afternoon at three o'clock. Also the Oxford Royal Mail, every morning at seven o'clock."
On August 18, 1823, the state of the roads comes under review:—"Mail men, who have to drive rapidly over long distances, must ever be on the look-out for the state in which the roads are kept.
"In December, 1819, Mr. Johnson, Superintendent of Mail Coaches, had to report to the House of Commons on the 'petition of Mr. McAdam,' who was engaged in constructing and repairing of the public roads.
"Previous to this the roads were very bad in most country places, except the mail coach roads, built at the time the Romans came to England.
"McAdam's expenses up to 1814 amounted to £5,019 6s., actually expended by him up to August, 1814, and he had travelled 30,000 miles in 1,920 days.