The coat should be fine in texture, short, close, and smooth, silky when stroked from the head towards the tail owing to its closeness, but not wiry when stroked in the reverse direction.
The colour should be whole or smut, the latter being a whole colour with a black mask or muzzle. It should be brilliant and pure of its sort. The colours in order of merit are, first, whole colours and smuts, viz., brindles, reds, white, with their varieties, as whole fawns, fallows, etc., and, secondly, pied and mixed colours. Opinions differ considerably on the colour question; one judge will set back a fawn and put forward a pied dog, whilst others will do the reverse. Occasionally one comes across specimens having a black-and-tan colour, which, although not mentioned in the recognised standard as being debarred, do not as a rule figure in the prize list. Some of the best specimens which the writer has seen have been black-and-tans, and a few years ago on the award of a first prize to a bitch of this colour, a long but non-conclusive argument was held in the canine press. Granted that the colour is objectionable, a dog which scores in all other properties should not be put down for this point alone, seeing that in the dog-fighting days there were many specimens of this colour.
In action the Bulldog should have a peculiarly heavy and constrained gait, a rolling, or "slouching" movement, appearing to walk with short, quick steps on the tip of his toes, his hind-feet not being lifted high but appearing to skim the ground, and running with the right shoulder rather advanced, similar to the manner of a horse when cantering.
The foregoing minute description of the various show points of a Bulldog indicates that he should have the appearance of a thick-set Ayrshire or Highland bull. In stature he should be low to the ground, broad and compact, the body being carried between and not on the fore-legs. He should stand over a great deal of ground, and have the appearance of immense power. The height of the fore-leg should not exceed the distance from the elbow to the centre of the back, between the shoulder blades.
Considerable importance is attached to the freedom and activity displayed by the animal in its movements. Deformed joints, or weakness, are very objectionable. The head should be strikingly massive and carried low, the face short, the muzzle very broad, blunt, and inclined upwards. The body should be short and well-knit, the limbs, stout and muscular. The hind-quarters should be very high and strong, but rather lightly made in comparison with the heavily-made fore-parts.
It must be acknowledged that there are many strains of this breed which are constitutionally unsound. For this reason it is important that the novice should give very careful consideration to his first purchase of a Bulldog. He should ascertain beyond all doubt, not only that his proposed purchase is itself sound in wind and limb, but that its sire and dam are, and have been, in similarly healthy condition. The dog to be chosen should be physically strong and show pronounced muscular development. If these requirements are present and the dog is in no sense a contradiction of the good qualities of its progenitors, but a justification of its pedigree, care and good treatment will do the rest. It is to be remembered, however, that a Bulldog may be improved by judicious exercise. When at exercise, or taking a walk with his owner, the young dog should always be held by a leash. He will invariably pull vigorously against this restraint, but such action is beneficial, as it tends to develop the muscles of the shoulders and front of the body.
When taking up the Bulldog fancy, nine out of every ten novices choose to purchase a male. The contrary course should be adopted. The female is an equally good companion in the house or on the road; she is not less affectionate and faithful; and when the inevitable desire to attempt to reproduce the species is reached the beginner has the means at once available.
It is always difficult for the uninitiated to select what is likely to be a good dog from the nest. In choosing a puppy care should be taken to ensure it has plenty of bone in its limbs, and these should be fairly short and wide; the nostrils should be large and the face as short as possible. The chop should be thick and heavily wrinkled and the mouth square. There should be a distinct indent in the upper jaw, where the bone will eventually curve, whilst the lower jaw should show signs of curvature and protrude slightly in front of the upper jaw. The teeth from canine to canine, including the six front teeth, should be in a straight line.
See that the ears are very small and thin, and the eyes set well apart. The puppy having these properties, together with a domed, peaked, or "cocoanut" shaped skull, is the one which, in nine cases out of ten, will eventually make the best headed dog of the litter.
The breeding of Bulldogs requires unlimited patience, as success is very difficult to attain. The breeder who can rear five out of every ten puppies born may be considered fortunate. It is frequently found in what appears to be a healthy lot of puppies that some of them begin to whine and whimper towards the end of the first day, and in such cases the writer's experience is that there will be a speedy burial.