As a matter of fact, the personality of Besht as the first Tzaddik impressed the people far more than his doctrine, which could be fully grasped only by his nearest associates and disciples. Among these the following were particularly prominent: Jacob Joseph Cohen, who occupied the post of rabbi successively in Shargorod, Niemirov, and Polonnoye; Baer of Mezherich, a Volhynian preacher and Cabalist; Nahman of Horodno, Nahman of Kosovo, Phineas of Koretz, all of whom frequently visited Besht in Medzhibozh. Even the former Rabbi of Brody, Gershon Kutover, who had once looked down on his brother-in-law as an Am ha-Aretz, acknowledged his religious mission.

About 1750, Besht sent to his brother-in-law Kutover, who had in the meantime settled in the Holy Land, a kind of prophetic manifesto, telling of his miraculous vision, or revelation. In it Besht asserted that on the day of the Jewish New Year his soul had been lifted up to heaven, where he beheld the Messiah and many souls of the dead. In reply to the petition of Besht, "Let me know, my Master, when thou wilt appear on earth," the Messiah said:

This shall be a sign unto thee: when thy doctrine shall become known, and the fountains of thy wisdom shall be poured forth, when all other men shall have the power of performing the same mysteries as thyself, then shall disappear all the hosts of impurity, and the time of great favor and salvation shall arrive.

Revelations of this kind were greatly in vogue at the time, and had a profound effect upon mystically inclined minds. The notion spread that Besht was in contact with the prophet Elijah, and that his "teacher" was the Biblical seer Ahijah of Shilo. As far as the common people are concerned, they believed in Besht as a miracle-worker, and loved him as a religious teacher who made no distinction between the educated and the ordinary Jew. The scholars and Cabalists were fascinated by his wise discourses and parables, in which the most abstract tenets of the Cabala were concretely illustrated, reduced to popular language, and applied to the experiences of everyday life. Besht's circle in Medzhibozh grew constantly in number. Shortly before his death, Besht witnessed the agitation conducted by the Frankists in Podolia and their subsequent wholesale baptism. The Polish rabbis rejoiced in the conversion of the sectarians to Catholicism, since it rid the Jewish people of dangerous heretics. But when Besht learned of the fact, he exclaimed: "I heard the Lord cry and say: As long as the diseased limb is joined to the body, there is hope that it may be cured in time; but when it has been cut off, it is lost forever." There is reason to believe that Besht was one of the rabbis who had been invited to participate in the Frankist disputation in Lemberg, in 1759. In the spring of the following year, Besht breathed his last, surrounded by his disciples.

6. The Hasidic Propaganda and the Growth of Tzaddikism

At the time of Besht's death, his doctrine had gained a considerable number of adherents in Podolia, Galicia, and Volhynia, who assumed the name Hasidim. But the systematic propaganda of Hasidism began only after the death of Besht, and was carried on by his successors and apostles. His first successor was the preacher Baer of Mezherich, referred to previously, under whom the little town of Mezherich became the headquarters of Hasidism in Volhynia, just as Medzhibozh had been in Podolia. In point of originality and depth of sentiment Baer was vastly inferior to his master, but he surpassed him in erudition. His scholarship insured the success of the Hasidic propaganda among the learned class, and also enabled him to become one of the main exponents of the theory of Hasidism.[199] In the course of twelve years (1760-1772) Baer managed to surround himself with a large number of prominent Talmudists, who had become enthusiastic converts to Hasidism; some of them came from arch-rabbinical Lithuania and White Russia. Baer developed the doctrine of Besht, laying particular stress upon the principle of Tzaddikism. He trained a staff of apostles, who eventually became the founders of Tzaddik dynasties in various parts of Poland and Lithuania. Tzaddikism served as a bait for the common people, who, instead of a rational belief in certain religious truths, preferred to put their blind faith in the human exponents of these truths—in the Tzaddiks.

The same tendency characterized the activity of another apostle of Besht, Jacob Joseph Cohen, who paid for his devotion to Hasidism by having to endure the persecutions of his rabbinical colleagues. Having lost the post of rabbi in Shargorod, Cohen, with the aid of Besht, accepted the position of preacher in Niemirov, and, after the death of his master, acted as preacher in Polonnoye. Everywhere he was zealously engaged in propagating the Hasidic doctrine by means of the spoken and written word. Jacob Joseph Cohen was the first to attempt a literary exposition of the fundamental principles of Hasidism. In 1780 he published a collection of sermons, under the title Toldoth Ya`kob Yoseph,[200] reproducing numerous sayings which he had heard from the lips of Besht. While exalting the importance of the Tzaddiks, who were solicitous about the salvation of the common people, Jacob Joseph bitterly assails the arrogant Talmudists, or "pseudo-scholars," whose whole religion is limited to book-learning, and whose attitude towards the masses is one of contempt. Jacob Joseph's book laid the foundation of Hasidic literature, which differs both in content and form not only from rabbinical but also from the earlier Cabalistic literature.

In the last decades of the eighteenth century, Hasidism spread with incredible rapidity among the Jewish masses of Poland and partly even of Lithuania. Numerous communities saw the rise of Hasidic congregations and the establishment of separate houses of prayer, in which services, characterized by boundless ecstasy, violent shouts, and gestures, were held in accordance with Besht's prescriptions. The Hasidim adopted the Cabalistic prayer-book of Ari, which differed from the accepted liturgy by numerous textual alterations and transpositions. They neglected the traditional time limit for morning prayers, changed the ritual of slaughtering animals, and some of them were in the habit of dressing themselves in white on the Sabbath. They were fond of whiling away their time in noisy assemblies, and frequently indulged in merry drinking bouts, to foster, in accordance with Besht's precept, "a cheerful disposition."

The most characteristic trait of the Hasidim, however, was their boundless veneration of the "holy" Tzaddiks. Though logically the outcome of Hasidism, in practice Tzaddikism was in many cases its forerunner. The appearance of some miracle-working Tzaddik in a certain neighborhood frequently resulted in wholesale conversions to Hasidism. The Tzaddik's home was overrun by crowds of men and women who in their credulity hoped to obtain a cure for diseases or a remedy for the sterility of their women, or who asked for a blessing, for predictions of the future, or sought advice in practical matters. If, in one case out of many, the Tzaddik succeeded in helping one of his clients, or if one of his guesses or predictions proved to be correct, his fame as a miracle-worker was firmly established, and the population of the neighborhood was sure to be won over to Hasidism.

The number of Hasidic partisans grew in proportion to the number of Tzaddiks, of whom there were a great many in the last two decades of the eighteenth century. The most authoritative Tzaddiks came from the circle of Baer of Mezherich. Every one of them either laid his own individual impress upon the doctrine preached by him, or endeavored to adapt himself to the habits of the population of his district. As a result, the Hasidic doctrine branched out rapidly, falling into different varieties. The principal branches of Hasidism were two: that of Poland and Ukraina, and that of Lithuania and White Russia.