Off with his head: so much for Buckingham,
were so significant and important from his visible enjoyment of the incident, that several loud shouts of approbation proclaimed the triumph of the actor and satisfaction of the audience.’ A modern purist would have walked out of the playhouse when his ear was insulted by Cibber’s tag; but from a theatre point of view it is a good tag, and I have always thought it a pity that Shakespeare forgot to set it down himself, and left to Cibber the burden of finishing the line. The tag is certainly deserving of this recognition that it was the line with which Garrick first captured the Box Office, and it is interesting that the best Richard III. of my generation, Barry Sullivan, always used Cibber’s version, for the joy, as I take it, of bringing down the house with ‘so much for Buckingham.’ Shakespeare was so fond of improving other folk’s work himself, and was such a keen business man, that he would certainly have adopted as his own any line capable of such good Box Office results.
Throughout Garrick’s career he was not without critics, and envious ones at that; but no one to-day doubts that the verdict of the Box Office was a right one, and it is an article of universal belief that Garrick was a great actor. Of course one does not contend that the sudden assault and capture of the Box Office by a young actor in one part is conclusive evidence of merit. As the envious Quin said: ‘Garrick is a new religion; Whitfield was followed for a time, but they would all come to church again.’ Cibber, too, shook his head at the young gentleman, but was overcome by that dear old lady, Mrs. Bracegirdle, who had left the stage thirty years before Garrick arrived. ‘Come, come, Cibber,’ she said, ‘tell me if there is not something like envy in your character of this young gentleman. The actor who pleases everybody must be a man of merit.’ The old man felt the force of this sensible rebuke; he took a pinch of snuff and frankly replied, ‘Why faith, Bracey, I believe you are right, the young fellow is clever.’
In these anecdotes you have the critic mind annoyed by the Box Office success of the actor, and the sane simple woman of the world laying down the maxim ‘the actor who pleases everybody must be a man of merit.’ And when one considers it, must it not necessarily be so? An actor can only appeal to one generation of human beings, and if they do not applaud him and support him, can it be reasonably said he is a great actor? If he plays continually to empty benches, and if he never makes a Box Office success, is it not absurd to say that as an actor he is of any account at all?
So far in the proceedings of my inquest it seemed to me clear that in setting down the Box Office as the only sound test of merit in an actor, my position was indisputable. Of course, there were, and are, Box Offices and Box Offices. Cibber, Quin, Macklin, and Garrick appealed to different audiences from Foote. An actor to-day has a hundred different Box Offices to appeal to, but the point and the only point is, does he succeed with the Box Office he attacks? Moreover, the more Box Offices he succeeds with and the greater the public he can amuse, the better actor he is. Garrick knew this when, in the spirit of a great artist, he said: ‘If you won’t come to Lear and Hamlet I must give you Harlequin,’ and did it with splendid success.
How was it, then, when the thing seemed so clear to my mind, there should be so many to dispute this Box Office test? The more one studied the attitude of these unbelievers, the more certain it seemed that their unbelief arose in a great measure as Cibber’s and Quin’s had arisen, namely, from a certain spirit of natural envy. It is obvious that not every one of us can achieve a great Box Office success, and that many men who live laborious lives, without much prosperity of any kind, not unnaturally dislike the success that an actor appears to attain so easily. But the suggestion that Box Office success is or can be largely attained by unworthy means is, it seems to me, a curious delusion of the envious, insulting to the generation of which we are individuals, inasmuch as it suggests that we are easily deceived and deluded, and exhibiting unpleasantly that modern pessimism that spells—or should we more accurately say smells?—degeneration. Garrick’s career is an eloquent example of the fact that a great Box Office success can only be attained by great attributes used with consummate power, and that pettiness and meanness, chicanery and bombast are not the methods approved of by the patrons of the Box Office.
Of course it will be said by the envious ‘This man is a great success to-day, wait and see what the next generation think of him.’ But why should a man act or paint or write for any other generation but his own? Common sense suggests that many men can successfully entertain their own generation, but that only the work of the rare occasional genius will survive in the future. Luckily for all artists of to-day, this is and always was a law of Nature; equally fortunate for artists of the future, that nothing that is being done to-day is in the least likely to interfere with the workings of that law in days to come.
There is undoubtedly a tendency—and probably there always has been a tendency—to infer that because a man is rich therefore he is lucky, and that a man who is successful is very likely a dishonest man; indeed, it seems a common belief that to gain the verdict of the Box Office it is necessary to do that which is unworthy. This idea being so widely spread, it appears interesting to study the Box Office in relation to other scenes in the human drama. What part does it play, for instance, in literature or art or politics?
Of course, a writer or painter is in a somewhat different position from an actor. He can, if he wishes, appeal to a much smaller circle, or, in an extreme case, he can refuse to appeal at all to the generation in which he lives and make his appeal to posterity. The statesman, however, is perhaps nearer akin to the actor. Let us consider how statesmen and politicians have regarded the Box Office, and whether it can fairly be said to have exercised a bad influence on their actions.