The true artist, the Emperor says, needs no advertisement, no press, no patronage. The Emperor is right. The true artist, once he begins to produce first-rate work, will obtain instant recognition, and his work will begin to sell, not perhaps at prices the same kind of work may bring later, but at prices sufficient to support the artist and his family in reasonable comfort. If it does not, he is not producing good work and had better turn his attention to something else. As a matter of fact very few true artists do advertise, use the press, or seek patronage. The artist does not go to the press or the patron, for nowadays, the moment the artist does excellent work, the press and the patron go to him, and, when he is very exceptionally good, he is advertised and patronized until he is sick of both advertisement and patronage.
Naturally it is different in the case of the artist who is not excellently good, but the Emperor was not considering such. These artists too, however, insist on living and must find a market for their wares. It is an age of advertisement, the growth of new economic conditions, for advertisement creates as well as reveals new markets. Hence the vast host of mediocrities, not only in art but in almost every field of human activity, nowadays advertise and seek patronage because only in this way can they find purchasers and live. These artists, often men of talent, dislike having to advertise; they would rather work for art's sake, but having to do so need not hinder them from working for art's sake, since all that is meant by that much misused phrase is that while the artist is working he shall not think of the reward of his work, but simply and solely of how to do the best work he can.
Before leaving the Emperor's speech one is tempted to inquire what should be the attitude of a sovereign towards art and artists. For the Englishman the doctrine of Individualism—the thing he is so apt to make a fetish of—gives an answer, and, it may be, the right one. The Englishman will probably say that if in any one province of life more than in another freedom should be allowed to originality of conception regarding the form as well as the substance, the manner as well as the matter, it is in the province of art, always provided, of course, that the artist is sane and not guilty of indecency. The artist, like the poet, is born not made; you cannot make an artist, you can only make an artisan. The artist, who represents the Creator, the creative faculty, can influence man: man cannot, and should not try to, influence the artist, but can, and should only, offer him the materials for his art, smooth the way for his endeavour, encourage him in it by sympathetic yet candid criticism, and above all, when he can afford it, by buying the result of his endeavour when it is successful.
This should be the attitude of both monarch and Maecenas: it is an attitude of benevolent neutrality. "I know," such a Maecenas might say to the artist,
"that your artistic faculties move in an atmosphere above as well as on the earth, as I know that above the atmosphere of oxygen and hydrogen which envelops the earth there is an ethereal, a rarefied atmosphere, which stretches to worlds of which all we know is that they exist. If your spirit can soar above this earthly atmosphere, well and good. I, for one, shall do nothing to limit or hinder it: I shall only welcome and applaud and reward whatever effort you make to bring our inner being a step, long or short, nearer to the source of celestial light. Consequently, I offer you no instructions and put no fetters on your imagination."
It takes all sorts of art to make an artistic world, as it takes all sorts of people to make the human world: a world with only classic art in it would be as uninteresting and unthinkable as a world in which every one was of the same character, occupation, and dress.
But it is time to consider the Emperor a little more in detail in relation to his connexion with the arts. If he were not a first-rate monarch he would probably be a first-rate artist. He said once that if he were to be an artist, he would be a sculptor. But if he is not a professional artist he is a connoisseur, a dilettante in the right sense, a lover of the arts, an art-loving prince. The painter Salzmann tells us how he used to go to the Villa Liegnitz in Potsdam to give Prince William lessons, and how the Empress, then Princess William, used to sit with the pupil and his teacher, discussing technical and art questions. A result of the teaching, in addition to the pictures mentioned elsewhere, was an oil-painting, a sea-fight, which still hangs in the Ravene Gallery in Berlin.
In the spring of 1886 the Prince sent his teacher a sketch for criticism. Salzmann wired his opinion to Potsdam, and a telegram came back, "What does 'wind too anxious' mean? is it so stormily painted that you shuddered at it, or is it not stormy enough?" Salzmann is also authority for the statement that the Prince sent in a sea-piece to the annual Berlin Art Exhibition. It was placed ready to be judged, but suddenly disappeared. The Emperor William, it appeared, had decided that it would not do for a future Emperor to compete with professional artists or run the risk of sarcastic public criticism. Naturally since he came to the throne the Emperor has never had time to cultivate his talent as a painter, but has always fed his eyes and mind on the best kind of painting, and brings his sense of form and colour to bear on everything he does or has a voice in.
That the Emperor's own taste in painting is of a "classical" kind in a very catholic sense was shown by the personal interest he took in getting together and having brought to Berlin the exhibition of old English masters in 1908. At his request the English owners of many of these treasures agreed to lend them for exhibition in Germany, submitting thereby to the risk of loss or damage, displaying an unselfish disposition to aid in elevating the taste of a foreign people, and at the same time giving Germans a better and more tangible idea of the nation which could produce artists of such nobility of feeling and marvellous technical capacity. The Emperor paid several visits to the exhibition and thousands of Berlin folk followed his example, so that the beauty of the works of Gainsborough, Raeburn, Lawrence, Hoppner, and Romney was for months a topic of enthusiastic conversation in the capital.
Encouraged by this success, the Emperor next caused a similar exhibition of French painters to be arranged. The Rococo period was now chosen, many lovely specimens of the art of Watteau, Lancret, David, Vigee, Lebrun, Fragonnard, Greuze, and Bonnat were procured, and again the Berliner was given an opportunity not only of enjoying an artistic treat of a delightful kind, but of comparing the impressions made on him by the art spirits of two other nations. The opening of this French exhibition was made by the Emperor the occasion of emphasizing his conciliatory feelings towards France, for he attended an evening entertainment at the French Embassy given specially in honour of the occasion.