The hard work that had been done was beginning to bear fruit and the Farmers' Alliance, the Prohibitionists, the Single Taxers and other organizations were seeking the cooperation of the suffrage societies. The press was giving more and more space to suffrage news. Mrs. Emily Newell Blair of Carthage was a powerful influence with country editors. The St. Louis Post Dispatch offered prizes amounting to $100 for the best arguments in favor and often contained strong editorials. Thanks largely to Miss Jane Winn, on the editorial staff of the Globe Democrat, suffrage news was seldom refused by that paper. The Kansas City Star and the Post gave strong support. Best of all, the women were gaining in courage and confidence. In September the managers of a Merchants' and Manufacturers' Street Exposition in St. Louis invited the suffragists to conduct a parade under their auspices and a large number of automobiles and auto-trucks gaily decorated with white and yellow bunting and accompanied by several bands of music went through the principal downtown streets. The crowds were respectful and occasionally enthusiastic. The enthusiasm of the paraders reached such a pitch that they left their protecting cars and marched boldly down the middle of the street, preceded by a band playing "Everybody's doing it." The details were arranged by Mrs. W. W. Boyd, Jr.
The time was judged to be ripe for an organized effort to secure action at the general election of 1914 and two plans presented themselves: First, to ask the Legislature to submit to the voters an amendment to the State constitution giving full suffrage to women; second, to secure the necessary number of signatures under the newly enacted initiative petition law to place the amendment on the ballot regardless of action by the Legislature. The former method was tried first but the latter was found to be necessary. A finance committee was appointed by the league to raise funds for the campaign and at a luncheon in St. Louis amid great enthusiasm $11,000 were pledged, which were turned over to Mrs. B. B. Graham, campaign treasurer. Headquarters were opened down town with Mrs. Knefler, campaign manager, in charge. The interest aroused throughout the State by the circulating of the petition was manifested at the State convention in Columbia, in May, 1914, which was attended by a number of delegates from the country districts. Mrs. Miller was re-elected president. On "suffrage day," May 1, men and women addressed crowds between acts at different theaters and on the steps of public buildings. Miss Fola LaFollette was the speaker at a large evening meeting and addressed the Men's City Club at luncheon the next day. The slogan was sent out far and wide, "Suffrage for Missouri in 1914." After the heavy task of obtaining 14,000 names to the petition and a strenuous campaign the amendment was defeated at the polls.
In 1915 an offer was made by a newspaper man in Monet to publish a suffrage magazine and eagerly accepted, the suffragists agreeing to furnish the material and to work up the subscriptions. Mrs. Blair was the first editor of the Missouri Woman and all went well for a few months, then the publisher failed. This was a keen disappointment but through the efforts of Miss Mary Bulkley and Percy Werner of St. Louis, Flint Garrison, president of the Garrison-Wagner Printing Company, a prominent Democrat and an ardent suffragist, became interested and agreed to publish the magazine. It was adopted as the organ of the State Federation of Women's Clubs and was endorsed by the State branch of the National Congress of Mothers and the State Parent Teachers' Association. In March, 1916, Mrs. Blair, owing to the difficulty of editing the magazine from her home in Carthage while it was published in St. Louis, resigned as editor and was succeeded by Miss Mary Semple Scott of St. Louis, who continued in that office during the remaining three years of its useful existence, until the women of the State had been partially enfranchised and the Federal Suffrage Amendment had been ratified by the Legislature.
During 1916 the St. Louis Equal Suffrage League reorganized on political lines with a Central Committee composed of a member from each of the twenty-five wards. Mrs. William C. Fordyce, who for a long time had urged this action, was unanimously elected chairman. At the convention held in Springfield in May Mrs. John R. Leighty of Kansas City succeeded Mrs. Miller, who had been elected first vice-president of the National Association and would reside in Washington. At the meeting of the board held in St. Louis in June the State association also was reorganized on political lines and a Congressional Committee of sixteen members representing the sixteen congressional districts was appointed. The St. Louis League subscribed $500 to carry on the work and Mrs. Charles Passmore was made chairman. The committees appealed to the Republican State convention to put a plank for woman suffrage in its platform but with no success. Later, after the two national parties had adopted suffrage planks, an effort was made to have the State committees adopt the same plank but they refused.
The National Democratic Convention held in St. Louis in June, 1916, offered a splendid opportunity which both State and city suffragists eagerly seized. Some unique schemes were evolved, among them the "golden lane," the idea of Mrs. Blair. It has been described as "a walkless, talkless parade" and consisted of about 7,000 women arranged in a double line on both sides of the street, the front row sitting, the back row standing, all dressed in white with yellow sashes and each one carrying a yellow parasol. They held their places on the opening day of the convention, June 14, from 10 a. m. till noon, on both sides of Locust Street for a distance of ten blocks, the route the delegates had to take in going from their headquarters in the Jefferson Hotel to the Coliseum, where the convention was held.
Another striking appeal was in the form of a beautiful and imposing tableau staged on the steps of the old Art Museum, also on the route of the delegates, which was given with an occasional interval of rest for two long hours. The details were managed by Miss Virginia Stevenson. Under a canopy of gold cloth, which cast a glow over the group below, there stood at the top of the steps "Liberty," posed by handsome Mrs. O'Neil. Grouped about her were thirteen women dressed in white representing the twelve equal suffrage States and Alaska. Farther down on the steps were the States in which only partial suffrage had been granted, impersonated by women dressed in gray. At the bottom were figures in black, representing the States where women were wholly disfranchised, extending their manacled arms to Liberty. A mass meeting was held later in the day in the auditorium of the Museum, when Dr. Anna Howard Shaw, William Jennings Bryan, U. S. Senator John F. Shafroth and Mrs. Miller addressed large and enthusiastic audiences. The Town Club, an organization of women, gave a dinner with covers laid for 300, which was followed by music and speaking in front of the Jefferson Hotel. On the same night there was street speaking on the principal down town corners for two hours, one speaker relieving another as the crowds called for more. Miss Scott brought out an impressive number of the Missouri Woman during the convention. William Burns, a well-known artist on the Post Dispatch, designed an attractive and significant cover and Miss Marguerite Martin illustrated a story by Mrs. Blair; editors of the St. Louis dailies, Louis Ely, Casper Yost and Paul W. Brown, contributed editorials and William Marion Reedy, editor of the St. Louis Mirror, wrote a charming article. The edition of 10,000 was sold at the bookstands and by volunteers who acted as "newsies." The business men advertised generously.
The result partially of all the hard work and enthusiasm was a woman suffrage plank in the platform according to the Democratic principle of State's rights, which, though not entirely satisfactory to the suffragists, was regarded as a decided victory.
The entrance of the United States in the World War in 1917 acted as a deterrent of suffrage activities, as the various organizations threw themselves whole-heartedly into war work. Mrs. Leighty, State chairman, Mrs. Stix, chairman of the St. Louis League, and other heads of suffrage societies throughout the State, had the difficult task of directing their activities in war work and at the same time keeping at the front the idea that, while working to make the world safe for democracy abroad, the cause of democracy at home demanded the speedy enfranchisement of the women of America. Missouri's quota for the Oversea Hospitals organized by the National Suffrage Association was $1,000. At a luncheon given by the St. Louis League May 8, where Mrs. Charles L. Tiffany of New York was the speaker, $4,331 were subscribed in fifteen minutes. Mrs. Miller was chairman of the Food Conservation Committee of the National Association and Mrs. George Gellhorn organized its work for Missouri. All demands of the Government were fully met.
In May, 1917, the State convention was held at Kansas City and Mrs. Miller having returned from Washington was again elected president. This year a Men's Advisory Committee in St. Louis was formed composed of 147 well-known residents organized under the following leaders: Jackson Johnson, N. A. McMillan, Ernest W. Stix, Joseph Woracek, Edward F. Goltra, E. N. Grossman, Benjamin Gratz, J. L. Babler. A teachers' division including many thousand was formed, with Miss Tillie Gecks as president. Largely through the efforts of the executive secretary of the St. Louis league, Mrs. Lucille B. Lowenstein, its membership in 1918 was increased to 8,000. Mrs. Stix, resigning because of illness, Mrs. Gellhorn was elected.
At the State convention held at Macon in May, 1918, Mrs. Miller was re-elected. Owing to the splendid organization of the St. Louis League it was able to invite the National Suffrage Association to hold its Golden Jubilee in this city in 1919. It was held March 23-29 inclusive at the Statler Hotel with two evening mass meetings at the Odeon, and was declared by Mrs. Catt to have been "the best convention ever held anywhere." A large group of women worked indefatigably for weeks in advance to make it a success but to Mrs. Gellhorn, chairman of the Local Arrangements Committee, must go the chief honor. Second must be placed the name of Mrs. Stix, who had raised the funds to defray the local expenses.