The upright man of business, circumspect in his everyday behavior and jealous of his commercial honor, needs only to be educated in the newspaper business to bring to it the characteristic virtues which shine and prosper in the more ambitious professional and business pursuits. The successful man in the centres of activity is usually a worldly-wise and prepossessing person. Other things being equal, success of the higher order inclines to those qualities of head and heart, of breeding and education and association, which go to the making of what we call a gentleman. The element of charm, scarcely less than the elements of energy, integrity, and penetration, is a prime ingredient. Add breadth and foresight, and we have the greater result of fortune and fame.

All these essentials to preëminent manhood must be fulfilled by the newspaper which aspires to preëminence. And there is no reason why this may not spring from the business end, why they may not exist and flourish there, exhaling their perfume into every department; in short, why they may not tempt ambition. The newspapers, as Hamlet observes of the players, are the abstracts and brief chronicles of the time. It were indeed better to have a bad epitaph when you die than their ill report while you live, even from those of the baser sort; how much more from a press having the confidence and respect—and yet more than these, the affection—of the community? Hence it is that special college training is beginning to be thought of, and occasionally tried; and, while this is subject to very serious disadvantage on the experimental side, its ethical value may in the long run find some way to give it practical application and to make it permanent as an arm of the newspaper service. Assuredly, character is an asset, and nowhere does it pay surer and larger dividends than in the newspaper business.

V

We are passing through a period of transition. The old system of personal journalism having gone out, and the new system of counting-room journalism having not quite reached a full realization of itself, the editorial function seems to have fallen into a lean and slippered state, the matters of tone and style honored rather in the breach than in the observance. Too many ill-trained, uneducated lads have graduated out of the city editor’s room by sheer force of audacity and enterprise into the more important posts. Too often the counting-room takes no supervision of the editorial room beyond the immediate selling value of the paper the latter turns out. Things upstairs are left at loose ends. There are examples of opportunities lost through absentee landlordism.

These conditions, however, are ephemeral. They will yield before the progressive requirements of a process of popular evolution which is steadily lifting the masses out of the slough of degeneracy and ignorance. The dime novel has not the vogue it once had. Neither has the party organ. Readers will not rest forever content under the impositions of fake or colored news; of misleading headlines; of false alarums and slovenly writing. Already they begin to discriminate, and more and clearly they will learn to discriminate, between the meretricious and the true.

The competition in sensationalism, to which we owe the yellow press, as it is called, will become a competition in cleanliness and accuracy. The counting-room, which is next to the people and carries the purse, will see that decency pays, that good sense and good faith are good investments, and it will look closer to the personal character and the moral product of the editorial room, requiring better equipment and more elevated standards. There will never again be a Greeley, or a Raymond, or a Dana, playing the rôle of “star” and personally exploited by everything appearing in journals which seemed to exist mainly to glorify them. Each was in his way a man of superior attainments. Each thought himself an unselfish servant of the public. Yet each had his limitations—his ambitions and prejudices, his likes and dislikes, intensified and amplified by the habit of personalism, often unconscious. And, this personal element eliminated, why may not the impersonal head of the coming newspaper—proud of his profession, and satisfied with the results of its ministration—render a yet better account to God and the people in unselfish devotion to the common interest?

THE PROBLEM OF THE ASSOCIATED PRESS

BY AN OBSERVER

I

The question of suppressed or tainted news has in recent years been repeatedly agitated, and reformers of all brands have urged that the majority of the newspapers of the country are business-tied—that they are ruled according to the sordid ambition of the counting-house rather than by the untrammeled play of the editorial intellect. Capitalism is alleged to be playing ducks and drakes with the Anglo-Saxon tradition of a free press.