But, while Mr. Duncan and his associates have given every attention to the needs of users of large lists of names, he has not overlooked the lodge secretaries and other users of small lists of names. In the hand addressograph, which sells for as low as $27, he has worked out three practical models having an average speed of from 750 to 1,500 names and addresses an hour. Thousands of these little machines are in daily use and, like the larger models of the addressograph, are driving drudgery out of the office—freeing thousands of hands from the monotonous, laborious task of writing names and addresses by pen and ink—in short, elevating the position of the office worker far above that of a mere automaton and making it possible for him to earn more money and enjoy a happier existence by doing brain work instead of manual labor.

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Wrapper Feed Addressograph. Speed, 6,000 to 8,000
Addressed Wrappers per Hour
Hand Addressograph (Prints througha Ribbon). Speed, 1,000 to 1,500 TypewrittenAddresses an HourShowing how Tabs are Insertedin Back of Address Plate for Purposesof Indexing and ClassifyingLists

The Addressograph—Its Place in Business.

Twenty-five years’ use of the addressograph in over 300 different lines of business—manufacturers, wholesalers and dealers, insurance companies, public service companies, government departments, associations, clubs, churches, lodges, hotels and schools, laundries, commission merchants, publishers, railroad and steamship companies—in truth, every business, large and small, where a list of names is frequently addressed—have proved the utter folly of slow, tiring hands attempting to compete with swift, untiring wheels. Wherever names are written, there you will usually find the addressograph in use, saving time and money, guaranteeing 100 per cent accuracy and insuring maximum efficiency. There are many different models—some operated by hand or foot-lever, others by electric motor; some are entirely automatic. So, no matter how many names and addresses are written—fifty or a million—the addressograph, like the telephone or typewriter, has come to be recognized as a modern business necessity.


What is “Dry Farming”?

Dry farming is a method which has been recently developed and which is coming into even wider use. The United States Department of Agriculture, through its experiment stations, has made a careful study of the conditions, possibilities and limitations of the practice, and the following is a brief abstract of the results:

In defining the term dry farming it is explained that the practice includes (1) deep plowing before the rainy season sets in, in order to provide in the soil a capacious water storage reservoir and an ample space for root development; (2) light, deep, even seeding or planting in a well-prepared, moist soil; (3) frequent, thorough, level cultivation before as well as after sowing or planting; (4) the use of seed bred and selected for the conditions prevailing; (5) the use of machinery of large capacity; (6) the adoption of methods for the concentration of crops.