Thus it happened that when they passed the tollgate, old Eli, who is a bachelor, was telling Hodges of an imaginary wife, who kept him poor by reading advertisements and buying patent medicines.
“I do believe,” he said, “my old woman would have a fit any day if she should happen to read a double-column advertisement of a real good fit medicine.”
“What kind of advertisement does she seem to like best?” asked Hodges.
“Well, you see,” said Eli, “they ain’t a blessed thing the matter with her, so she likes advertisements that calls for ever’-day symptoms—You know some advertisements says if it makes you dizzy to stan’ on your head fifteen minutes, and if you feel warm in the summer time and cold in winter, you’ve got the very ailment that their bitters’ll cure. Ever’ time she sees a advertisement of that kind it costs old Eli a dollar,” and the indulgent husband of the extravagant hypochondriac solaced himself with a dose of his own favorite prescription.
“Try to make up some yarn about advertisin’.”
When they were half way to Jonesboro, they met Hank Binford, and Eli thought it would add some personal interest to a romance he had in mind to make Hank its hero. True, the hero must have a wife and a comfortable fortune, while Hank had neither, but that was immaterial, as the listener was a stranger in a strange land.
“Notice that feller we jest passed? That’s Hank Binford. He’s one of our leadin’ citizens. Owns half the houses in town, and a fine four-hundred-acre farm in the river bottom. Well, sir, when he married, five years ago, he didn’t own two shirts, and he was drunk half of the time. It’s a strange thing, but one little four dollar advertisement changed him into a prosperous citizen, with money in the bank.”
“Must have been a pretty good ad. Tell me about it,” said Hodges, moistening his lips with a half pint of whiskey, and settling down comfortably to listen.
Eli took a long pull at the bottle, and began his story. Even with the bottle of inspiration at his elbow, he could not expect to invent his story quite as fast as he could talk, so he told it with due deliberation and great impressiveness.