If you've no coat to your tum-tum, you'll grow one!

(The rival advertisements tell us so—jawfully.)

What though it tasteth insipid and tame?

When tea is taboo, and when coffee's forbidden,

Try cocoa from—well, let each fill up the name,

There are fifty at least, and their light is not hidden!

Swig up this cup, &c.

So swig up the cup of—each "'Tiser" is telling

In every paper, with great actuality,

The fame of his brand, with much swagger and swelling,