Trade publication of a firm which manufactures automobile carpets.
The new stone age. H. E. Howe. Century. 289p. $3.00.
By the “new stone age” is meant the age of concrete construction. The present book, written for the layman, tells of the materials employed and of many uses to which they are applied. The treatment is general, no details being given. A timely book in view of the wide field of applications of concrete in building and engineering work.
The new merchant marine. E. N. Hurley. Century. 296p. $3.00.
The former chairman of the United States Shipping Board tells in this book of how the problem of supplying ships for war demands was met, and discusses the future of the American merchant marine, foreign fields of commerce and related topics.
Elements of retail salesmanship. P. W. Ivey. Macmillan. 247p.
A text-book for store classes in salesmanship, or for individual reading. Author writes from personal experience and bases his book on lectures to store classes. Considers knowing the goods, knowing the customer, personality, the selling process, and store system and method. Problems are provided for each of the nine chapters, and a bibliography of business books is appended.
Author is associate professor of economics and commerce, University of Nebraska.
The engines of the human body, being the substance of Christmas lectures given at the Royal Institution of Great Britain, Christmas 1916–1917. Arthur Keith. Lond. Williams. 204p. 12s. 6d.
At the Christmas holiday season the Royal Institution of Great Britain invites some eminent scientist to deliver popular lectures to young people. In the lectures which make up this book the author considers the human body from an engineering standpoint: the bones as levers, the muscles as internal combustion engines, the heart as a pump, the nerves as a telephone system, etc. It is an interesting boys’ book on physiology, and would interest some more mature readers.