Newspaper Writing and Editing

by Willard Grosvenor Bleyer

Advance Copies. It is always a great advantage to a newspaper to secure in advance a copy of a speech, a report, a decision, or any document, so that it may be put in form for publication and may be set up in type ready to print as soon as possible after it is given to the public. Such advance news is marked to be “released” for publication when it becomes public. For example, when a copy of the speech to be delivered by the governor of the state at the laying of a corner-stone at eleven o’clock in the morning on Washington’s Birthday, is obtained a day or two in advance, it is marked “Release 12 M., Feb. 22.” The result will be that in the first edition of the afternoon paper published after 12 o’clock noon on February 22 as much of the speech as is desired can be printed, perhaps a few minutes after the governor has concluded his address. Newspapers always regard most scrupulously the release date which the reporter or correspondent puts at the top of his advance story. To violate the confidence of men who furnish news in advance by publishing it before it should be released, is considered by newspaper men a serious breach of trust. Reporters and correspondents should, therefore, mark plainly at the top of the first sheet of copy the word “release” followed by the hour and date when it can be printed. If the date and hour at which the news will become public cannot be fixed in advance, the copy is marked, “Hold for Release, which will probably be at 12 M., Feb. 22”; and the reporter or correspondent notifies his paper of the exact time of release as soon as it is fixed.

Getting News by Telephone. The telephone, both in local and in long distance service, is extensively used in getting news and in communicating it to the newspaper office. Editors often telephone their instructions to reporters and correspondents. Newspapermen use the telephone to “run down” rumors and “tips,” to verify news reports, to get “interviews,” and, in short, to obtain all kinds of information. Although some men refuse to be “interviewed” over the telephone, it is often possible to get “interviews” more easily by this means than by any other. Reporters, or “watchers,” at police headquarters and at other news sources telephone important information to the city editor so that he may assign men to get the news involved. When lack of time prevents the reporter from returning to the office to write his story, he telephones the facts to a “rewrite man,” who puts them in news-story form. Or the reporter may dictate his story over the telephone to a man in the newspaper office, who, using an overhead receiver like that worn by telephone operators, takes it down rapidly on a typewriter. Experienced reporters can dictate their stories in this way with only their notes before them. The long distance service is used in the same manner by correspondents when it can be more advantageously employed than the telegraph.

Photographs. Illustrations, or “cuts,” have come to be an important part of almost all newspapers. Although most of the photographs used for illustrations are made by the staff photographer or are secured from companies that make a specialty of taking pictures of current events, reporters and correspondents are often able to supply their papers with pictures of persons, places, or events that are a part of the day’s news. Good photographs may sometimes be secured from amateurs who happen to get snapshots of some interesting occurrence. Every reporter and every correspondent should have a camera and should learn how to take pictures to illustrate the stories that he writes, even though he may not have occasion to take such photographs frequently. Unmounted photographic prints with a glossy surface and with strong contrasts are the most satisfactory ones from which to make newspaper halftones. A brief description of the picture should be written on the back of every photograph. Unmounted photographs should always be mailed flat. Correspondents are paid for photographs that are used by newspapers.

Special Kinds of News. Special kinds of reporting, such as is done by sporting, market, financial, railroad, labor, marine, society, dramatic, and musical editors, naturally requires special training and experience in the subject matter of these fields. The methods of gathering these special kinds of news are not particularly different from those of collecting general news. The sporting editor and his assistants often have to write a “running” account of a baseball game or football game as it progresses. The musical and dramatic critics, of course, express their opinions on productions, instead of simply reporting what took place at the theatre or concert. The railroad, labor, market, or marine editors report the news in their particular fields, sometimes in special forms, such as market reports or quotations, but their work of news gathering is like that of the general reporter.

Qualifications of the Reporter. Rapidity, perseverance, accuracy, intelligence, and tact, as well as the “news sense,” or “nose for news,” are the essential qualifications for successful reporting.

Nowhere is it truer that “time is money” than in newspaper making. The reporter, as the news collector and news writer, must save as much time as possible by working fast. To know just where to get the news and how to get it quickly, always means great economy of time and effort. Rapid, accurate judgment of news values, likewise, is an important qualification for a good newspaper man. “Get all the news and get it quick,” was the command that a certain city editor of the old school used to thunder at his cub reporters.

Perseverance. To get all the news, or sometimes to get any news, demands perseverance. The reporter must follow one clue after another until he finds what he is looking for, or is convinced that there is nothing to find. By stopping in his pursuit before he has all there is to get, he may miss the biggest “feature” of the story. Every neglected clue may mean a “scoop” by a rival. To return empty-handed is to admit defeat. News hunting is often discouraging business, but the reporter must always keep up his determination by a firm belief that what is eluding him may be a big story, probably the biggest story of his career.

Accuracy. Accuracy must extend to every detail of reporting. As the reporter is seldom on the spot when an unexpected event happens, he must rely upon the accounts of it given by eye witnesses. These accounts often differ materially because of the common inaccuracy of observation and judgment. The reporter must weigh the testimony of each witness, much as a juryman does in a trial, and must decide which version is the most probable one. When time permits, he can verify doubtful details by questioning other witnesses on the particular parts in which the versions differ. He should always make every reasonable effort to get all particulars as accurately as possible.

Great care should invariably be taken to have names and addresses correct. The reporter will do well to ask his informants to spell unfamiliar names for him. City, telephone, and society directories, the various kinds of “Who’s Who” volumes, and similar lists, are convenient sources for getting names, initials, and addresses. Even the necessity for speed in newspaper work is not a valid excuse for carelessness and inaccuracy in news gathering. The minutes required to verify names, addresses, and other details, are always well spent. Rumors and unconfirmed statements generally should be carefully investigated before they are given much credence, especially when they reflect upon the reputation of persons, organizations, or business enterprises. A false rumor given wide currency through a newspaper may ruin a man or a woman, or seriously injure a bank or business firm. No correction or retraction that a newspaper can make ever counteracts completely the effects of the original story. A rumor is often valuable as a news “tip,” but like all news tips it needs to be traced to its source and confirmed by evidence before it is really news. Often it is mere gossip or the product of a fertile imagination, with little or no basis in fact. False and inaccurate statements are not what newspapers or their readers want.

Tact and Courtesy. On the stage the reporter runs about with note-book and pencil in hand; in real life, he carries some folded sheets of copy paper on which to take notes when necessary, in a way to attract the least possible attention. He neither conceals nor displays his profession. An impersonal, anonymous observer of persons and events, he does not obtrude his personality upon those with whom his work brings him in contact. Tactful, courteous, friendly, he elicits his information as quickly as possible. When a more aggressive attitude is necessary to secure what he wants and has a right to have, he is equal to the occasion. But whatever may be the circumstances, the reporter never forgets that he is a gentleman, and that the newspaper which he represents never expects him to do anything to get the news that he or it need be ashamed to acknowledge to the world. Some papers may not hold up this ideal to their reporters and editors, but every self-respecting newspaper must.