Produce at home all farm products offered for sale, if possible, and make the growing area the background of the market.
Stress quality of products and the responsibility of the operator.
Advertising of the right type will multiply sales.
Offer meal service with farm surroundings wherever possible.
If considerable traffic passes the premises, try out possibilities of accommodating tourists.
Don’ts
Don’t try to dispose of miscellaneous surplus of farm commodities by shipment to market if a roadside market can be set up.
Don’t ruin standing of roadside market by selling inferior or stale products.
Don’t try to run a city fruit stand with a farm background.
Don’t destroy country home life by over-commercialization.